Eve is the restaurant, bar and café at Ember Locke, the Locke group’s Kensington aparthotel. Built by White Rabbit Projects with interiors by Atelier Ochre and House of Dré, the space pairs a warm bohemian room with a defining partnership: Proper Slice, the NYC-style pizza brand.
The bottomless pizza moment is the hook. £20 for unlimited pizza, salad and sides. £5 cocktails on Saturday afternoons. Plus a £20 midweek dinner-for-two deal that bundles pizza, chippies and drinks. Creators in London built entire “best midweek deal” videos around the economics, and Eve kept appearing at the top of them.
Eve partnered with Joli to run that content alongside the wider brand story: daytime café, early-evening bar, late-night pizza and cocktails. The creator programme feeds all of it, and the reach extends the hotel’s food offering well beyond its Kensington guests.
Joli has been a core part of our strategy in increasing reach and awareness of our restaurant in 2025, providing a time and cost-efficient solution to engaging influencers. We’ve seen an amazing 427.8% growth YOY in daily views to our profile, and have seen a marked increase in people coming into the venue commenting that they have seen us online so decided to try. I highly recommend Joli to any other brand.
Imogen Trafford, Marketing Manager