Top 13 London Gluten-Free Influencers 2026
13 bloggers, Instagram creators, and TikTok influencers in London, ranked by content quality and how much of their content is about gluten-free.
London Gluten-Free Creators with 5K-300K Followers
Morgan Moore | Gluten Free
@howtocoeliac✨Gluten free content creator✨ ✨Living in London, from NZ✨ ✨Comedy, food reviews & I have a great cat✨ 📧 howtocoeliac@gmail.com
164.2k
Followers
100%
Gluten-Free
1.3k
Posts
🍞 GLUTEN FREE ALEX 💼
@theglutenfreesuitcase#GlutenFree Life, Travel & BEIGE 📍 Londoner in Kingston 🇬🇧 Alexandra@theglutenfreesuitcase.com
32.9k
Followers
100%
Gluten-Free
1.1k
Posts
Becky Funnell
@fittiefodmapldn▫️#glutenfree in London ▫️Living with IBS, eating the Low Fodmap Diet (personalisation stage) ▫️Link to my to my discount codes and my blog ⬇️⬇️⬇️
20.0k
Followers
80%
Gluten-Free
3.5k
Posts
mimi’s table ♡
@mimis___tablesimple whole food recipes gluten free • tablescapes • mama my events → @move.connect.ldn
10.8k
Followers
50%
Gluten-Free
472
Posts
Marcella 🌸
@marcellacarelli✨ romanticising daily life 🍼 first time mama 🍔 gluten free food 📍 London 💌 marcellacarelli@gmail.com
10.5k
Followers
44%
Gluten-Free
2.1k
Posts
Laura | Coeliac Sisters
@coeliacsistersxoLaura | coeliac life Honest thoughts, humour & GF chaos quotes • merch • sarcasm UGC & brand collabs ↓ 📍 Cambridge
9.8k
Followers
67%
Gluten-Free
1.3k
Posts
Eat with Ell 🍴
@eatwithell_Gluten free girly just eating my way round town 📍 L O N D O N , S U F F O L K , E S S E X DM for recommendations or collaborations🐷
8.4k
Followers
64%
Gluten-Free
448
Posts
Gluten free American in the UK London🇬🇧 ↔️ Boston🇺🇸
8.4k
Followers
89%
Gluten-Free
441
Posts
Emily Taylor
@eatsandenjoymentYOUR MATCHA FAIRY GODMOTHER 🍵🧚🏽♀️⭐️ “let’s go eat” is my love language 📍 london girly
7.5k
Followers
25%
Gluten-Free
518
Posts
London Gluten-Free Creators with Under 5K Followers
Karam | London Gluten Free
@glutenfreekaramMy only personality trait is being gluten free 📍London / Essex / the world ✈️ 💌 DM for invites/PR 🍽 Diagnosed coeliac in 2022
3.3k
Followers
100%
Gluten-Free
292
Posts
Serena’s Shed | Food Blog🇯🇵🇮🇳🇬🇧
@serenas_shedAll the things a Japindian foodie grows n eats in the UK 📸Follow for food reviews and recs 💌DM for Collabs/Invites/PR
3.1k
Followers
40%
Gluten-Free
245
Posts
thatglutenfreegirlie
@thatglutenfreegirliegf eats in London (+ wherever I go on holiday) 100% honest + unfiltered #coeliac
2.1k
Followers
75%
Gluten-Free
114
Posts
myglutenfreelifeuk
@myglutenfreelifeuk📍 London/Surrey 🇬🇧 Coeliac 🦄 Author of 'London: A Gluten Free Guide' 📖
1.8k
Followers
75%
Gluten-Free
451
Posts
More London Influencers
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Food & Drink Across the UK
Explore our wider collection of food and drink influencers
What is a Gluten-Free influencer?
A Gluten-Free influencer is a creator who posts about gluten-free food, from coeliac-friendly restaurants and free-from baking to everyday dining recommendations on Instagram or TikTok. They range from a few thousand local followers to national reach, and brands work with them to get in front of people in London who already care about gluten-free.
How We Rank These Creators
We look at three things: recent content quality, reach, and how much of a creator's content is actually about gluten-free. The "Gluten-Free" figure is the share of their recent posts that met both.
Frequently Asked Questions
Who are the top Gluten-Free influencers in London? +
Morgan Moore | Gluten Free (@howtocoeliac), 🍞 GLUTEN FREE ALEX 💼 (@theglutenfreesuitcase) and Becky Funnell (@fittiefodmapldn) are among the top gluten-free creators in London right now. The full list below ranks 13 London creators, updated for 2026.
Why work with gluten-free influencers? +
Social is where people pick where to eat now. 58% of TikTok users have visited a restaurant after seeing it on the app, and 91% of UK hospitality brands already work with creators. You also get a stream of real content about your venue, which is the bit most teams struggle to keep up with.
See the stats, with sourcesHow much do London Gluten-Free influencers charge? +
Plenty of smaller creators work on a gifted basis, so a meal or an experience in exchange for content. For those who do charge, rates vary a lot depending on their following, engagement and what you need. Joli can provide rate cards for paid collaborations, based on a creator's following and typical rates in hospitality.
How do I find Gluten-Free influencers in London? +
Look for creators based in London who post about gluten-free regularly. The list below is a starting point. Joli can help with the rest, from checking a creator suits your venue to handling the booking.
How are these Gluten-Free influencers ranked? +
We look at three things: recent content quality, reach, and how much of a creator's content is actually about gluten-free. The "Gluten-Free" figure is the share of their recent posts that met both.
What is the difference between a micro and macro Gluten-Free influencer? +
Nano creators sit under 10k followers, micro between 10k and 100k, and macro above that. Smaller creators usually get better engagement, and plenty are happy to work on a gifted basis.
Are micro Gluten-Free influencers worth it for hospitality brands? +
For most venues, yes. Their engagement tends to be higher and their followers are more likely to be local to London. A few local creators will usually do more for one site than a single big account with a national audience.
What is a Gluten-Free influencer? +
A Gluten-Free influencer is a creator who posts about gluten-free food, from coeliac-friendly restaurants and free-from baking to everyday dining recommendations on Instagram or TikTok. They range from a few thousand local followers to national reach, and brands work with them to get in front of people in London who already care about gluten-free.
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