Top 107 London Dessert & Bakery Influencers 2026
107 bloggers, Instagram creators, and TikTok influencers in London, ranked by content quality and how much of their content is about dessert & bakery.
London Dessert & Bakery Creators with 100K+ Followers
Matt Adlard
@mattadlardSelf-taught pastry chef & best-selling author 📕 Partnership Enquiries: matt@divingbellgroup.com
1.19m
Followers
95%
Dessert & Bakery
788
Posts
meekothefoodie
@meekothefoodiemeekothefoodie@babs.agency Cookbook & Merch! Click Below!! - ⬇️⬇️
967.3k
Followers
67%
Dessert & Bakery
314
Posts
Crystelle Pereira
@crystellepereira@forbes 30u30 The World Cook, Series Judge @primevideo GBBO Finalist 2021 Author of No. 1 Bestseller Flavour Kitchen crystelle@intertalentgroup.com
284.7k
Followers
52%
Dessert & Bakery
824
Posts
Big Daddy B
@bigdaddybsfoods🏆 Creator at @foodreviewclub 🍔 New Foods/ Restaurant Reviews/ Recipes 👨👨👧👦 Husband/Dad/ Wannabe Food Blogger 📧 bigdaddyb@zodiacglobal.com
275.0k
Followers
41%
Dessert & Bakery
2.7k
Posts
London & Beyond | Food -Hotels- Popups
@londoncoffeeshopsA curated guide to dining, stays & moments Food • Hotels • Pop-ups • Anything cute ✉️ Londoncoffeeshops@gmail.com 📍London & beyond ✈️
261.1k
Followers
55%
Dessert & Bakery
3.9k
Posts
London Foodguide
@london.foodguideThe best places in London and beyond Restaurants, hotels, travel & lifestyle finds 💌 info@ps-london.com
222.4k
Followers
60%
Dessert & Bakery
2.8k
Posts
Sandro Farmhouse
@sandrofarmhouseCake artist ✨ 👑 @britishbakeoff Mgt: Safiyah@connectmgt.com
205.8k
Followers
75%
Dessert & Bakery
182
Posts
Darcie Ratcliff
@darcieratcliffSweet treats, recipes & mum vlogs 🫶🏼 darcieratcliff.collabs@hotmail.com
205.7k
Followers
84%
Dessert & Bakery
3.1k
Posts
Does He Bake Dough
@doeshebakedoughBAKING BREAD. Giving you simple recipes. While pushing for SWIRLD DOMINATION 🌍 Carbs are not a crime. All enquiries ⬇️ doeshebakedough@outlook.com
195.5k
Followers
57%
Dessert & Bakery
965
Posts
Morgan Moore | Gluten Free
@howtocoeliac✨Gluten free content creator✨ ✨Living in London, from NZ✨ ✨Comedy, recipes & I have a great cat✨ 📧 howtocoeliac@gmail.com
193.3k
Followers
52%
Dessert & Bakery
1.4k
Posts
Fari🍚 | London Food and Travel Blogger
@dinewithfari🌎London and beyond with the queen of enjoyment 👩💻 Freelance Content Creator 🧆 Food | Travel | Hotels | Lifestyle 📧dinewithfari@gmail.com
186.3k
Followers
64%
Dessert & Bakery
1.1k
Posts
Michelle Gillott
@chocolateshells1Uk Sosa Consultant /HCF Consultant Former🌟🌟Midsummer House Pastry Chef •Pastry Solutions •Dish Development •Sosa Training •Chocolate •Bespoke Cakes
156.3k
Followers
56%
Dessert & Bakery
3.8k
Posts
Serena Palladino | Food & Travel
@londonultimateguide✈️ Discovering it all (from cheap eats to luxury stays) 📍London, UK | 🇮🇹 from Italy 🎞️ Food • Travel • Hotels 💌 londonultimateguide@outlook.com
146.6k
Followers
56%
Dessert & Bakery
828
Posts
Mehma N. Khan
@canyoucookuk📍 London 💌 Canyoucook104@gmail.com ✨ Food | home | travel | lifestyle 🏆 Featured in @evening.standard & @buzzfeedtasty
132k
Followers
41%
Dessert & Bakery
562
Posts
LickyPlate
@lickyplateLicker of plates 🍽, pans 🍳 and polystyrene boxes 🍔 around London and beyond. Occasional travel. All with my trusty iPhone. 📧 lickyplate@gmail.com
129.3k
Followers
53%
Dessert & Bakery
2.5k
Posts
Madhura | London & beyond
@coffeeandbrunch_📸Content creator 🥂 Lover of all things food, drinks, travel and luxury hotels. 💌coffeebrunchuk@gmail.com
119.3k
Followers
43%
Dessert & Bakery
564
Posts
Cathryn
@cathrynlaurawoodBaking Content Creator ✨ Recipe Book Author 🐾 📧 cathrynlaurawood@gmail.com
115.4k
Followers
74%
Dessert & Bakery
1.3k
Posts
eatnlondon 🍰🍒🥂🍓🌸
@eatnlondonD’s London 📸 Food 🍰 Travel 🌎 Cookie 🐶 ✈️ next: Tenerife 📸 @nlondonphotography ☕️ @londoncoffeecups 📧 eatnlondon@gmail.com
113.0k
Followers
68%
Dessert & Bakery
2.7k
Posts
London food, places & lifestyle
@digitaldiarylondonRomanticising london, one spot at a time • restaurants • hotels • lifestyle • travel • aesthetics • seasonal beauty 💌 digitaldiarylondon@gmail.com
105.9k
Followers
58%
Dessert & Bakery
467
Posts
Poppy
@wishyouwerehere_poppyPhotos by Poppy - Food, travel and life in London 📸 Restaurants | Hotels Previously known as ‘The Munch Brunch Kids’
105.8k
Followers
47%
Dessert & Bakery
3.6k
Posts
Nadia Rebecca | London Food & Dessert
@southbankfoodie📸 Content Creator 📍 London, UK 🍰 Passionate about Patisserie
103.7k
Followers
93%
Dessert & Bakery
1.4k
Posts
London Dessert & Bakery Creators with 50K-100K Followers
Eat.Snack.Repeat. | Georgina King
@eat.snack.repeat🌮 London (& beyond) - Food & Travel 🍸 Martini queen ✨ Partnership Enquiries - email or DM
98.2k
Followers
48%
Dessert & Bakery
689
Posts
FrankenCreations👨🏻🔬
@frankencreations🍩Dessert Inspiration #FrankenCreations 👨🏻🔬 🇬🇧 LDN / Surrey 📧frankencreations@gmail.com 📩 DM or Email for Collaborations
94.7k
Followers
67%
Dessert & Bakery
2.5k
Posts
Nadia Aumeer
@outwithnadia🌎 Content Creator: Food, Travel & Lifestyle 📍 London ☕️ Likely with coffee in hand 💌 outwithnadia@outlook.com
78.6k
Followers
45%
Dessert & Bakery
999
Posts
food enthusiast | former pastry chef vintage tableware collector UK 💌nastasia.hladyr@gmail.com
75.7k
Followers
33%
Dessert & Bakery
223
Posts
Sonali Morjaria | Recipes, Food & Travel Blogger
@sonalicooks👩🏽💼 Luxury Content Creator 🍽️ Food | ✈️ Travel | 💃🏼Lifestyle 🤝 PR: sonalicooks@gmail.com ✈️ @sonali.explores next: Kenya 📍London
70.9k
Followers
39%
Dessert & Bakery
1.3k
Posts
Siobhan
@london_secretsthe best things to eat, see & do 📍London & beyond 🇲🇾🇬🇧 Ldnsecrets@gmail.com
67.7k
Followers
50%
Dessert & Bakery
1.0k
Posts
Rowan Claughton
@rowanclaughton🎂GBBO SERIES 14 📚Baker, Writer & Recipe Developer rowan@theflockagency.co.uk
55.7k
Followers
87%
Dessert & Bakery
307
Posts
Zahra | London, Food & Lifestyle
@zahraainlondonMight go private any day 🫢 Food • Hotels • Fashion • Travel MSc 100% scholarship @londonschoolofeconomics 💌 zahrakhan150@gmail.com
52.4k
Followers
18%
Dessert & Bakery
209
Posts
Nicki Chan-Lam
@nickichanlam📩 nickichanlam@gmail.com for collabs & social media mgmt 🐿️ NICKI20 @pipandnut 💪🏻NICKIC10 @prozis 🇬🇧 London Buy me 🥐 & I'll love you forever
50.9k
Followers
52%
Dessert & Bakery
8.4k
Posts
London Dessert & Bakery Creators with 25K-50K Followers
Halalwithease
@halal.witheaseFoodie🥘🥟/ SMM📸 Experience the journey through Halal.withease 🍱🛫 Insta- Halal.withease Halalwithease@gmail.com
49k
Followers
43%
Dessert & Bakery
191
Posts
Menal Sanna Kahsay 🇪🇷🇸🇪
@munchwithmenalyour unofficial guide to london’s bakeries, cafés & brunch spots 🥑🥞🍓🥐☕️ 💌 𝘮𝘶𝘯𝘤𝘩𝘸𝘪𝘵𝘩𝘮𝘦𝘯𝘢𝘭@𝘨𝘮𝘢𝘪𝘭.𝘤𝘰𝘮 📍london & beyond 🌍✨
48.6k
Followers
35%
Dessert & Bakery
556
Posts
Jemma Webster Loi | Food and Travel Photography
@jemmaloiRecipe Developer | Food & Travel Content Creator Photographer Seasonal Recipes Travel & Destination Dining 📩 hello@jemmaloi.com | London / Norfolk
47.9k
Followers
27%
Dessert & Bakery
3.9k
Posts
Clare B | London Food & Travel Blogger 💁🏻♀️
@welshclarebitLondon Food/Experiences/Travel - Seen @bbc @secret.london Creator: @london.travelers @europexplores 💌 welshclarebit@gmail.com @welshclarebittravels
45.9k
Followers
41%
Dessert & Bakery
1.8k
Posts
Baking lizzy 🧁👩🍳
@baking_lizzy24 / UK Baking Content Creator
44.6k
Followers
89%
Dessert & Bakery
540
Posts
Nina | London Food & Travel Blogger
@feastlondonhonest reviews with ratings out of 10 hidden gems, new openings and more currently: 🤰💍
40.2k
Followers
39%
Dessert & Bakery
1.9k
Posts
Dees Basement
@deesbasement👩🏾🍳 Dee 📖 A Little of What You Fancy – out now
38.2k
Followers
95%
Dessert & Bakery
515
Posts
Chinaza Johnny-Chukwu
@bitesinthecity🌆 Bites In The City 📝Food Reviews, Activities & Travel @bitesontheglobe 📍London 📩 chinazajohnnychukwu@gmail.com
37.5k
Followers
73%
Dessert & Bakery
766
Posts
🍞 GLUTEN FREE ALEX 💼
@theglutenfreesuitcase#GlutenFree Life, Travel & BEIGE 📍 Londoner in Kingston 🇬🇧 Alexandra@theglutenfreesuitcase.com
33.1k
Followers
38%
Dessert & Bakery
1.1k
Posts
Sofia in London 🇬🇧
@sofia_in_london_Greek in London • 18y 🇬🇷 | 12y 🇬🇧 London tips • Hidden gems 📩 DM for collabs & travel planning
29.2k
Followers
31%
Dessert & Bakery
135
Posts
Natasha | London Food blogger
@ilovecakeandtea📍Eating my way around London ☕ Cafés | 🍝 Restaurants | 🥐 Bakeries 📩 DM for collaborations
28.5k
Followers
44%
Dessert & Bakery
977
Posts
THE LONDON FOOD FLIRT🍴Nicola
@thelondonfoodflirt🍽️ Best London Restaurants 🏡 Easy Homemade Recipes 💌 Nicola.LondonFoodFlirt@hotmail.com #thelondonfoodflirt
26.8k
Followers
26%
Dessert & Bakery
1.1k
Posts
Yasmin | Tastemaker, Luxury London & Travel destinations
@yasgoesto#yasgoesto experience the world through my eyes 🌍Travel, Hotels, Destinations, Food & London • Content Creator 💌 yasgoesto@outlook.com
26.5k
Followers
27%
Dessert & Bakery
2.3k
Posts
London Dessert & Bakery Creators with 5K-25K Followers
missggx : LDN Experiences
@missggxfood - lifestyle - travel missggx7@gmail.com 📧 🇬🇧
22k
Followers
43%
Dessert & Bakery
82
Posts
Brunch at One Food Blogger
@brunch.at.oneAll things BRUNCH and more, foodie at heart! Follow for original content and honest reviews 🥞🍳🧇🥓🧁🍩☕️🥑👩🏽🍳 📩 DM for collabs
21.4k
Followers
20%
Dessert & Bakery
968
Posts
TheTopLifestyle ~ London & Melbourne Food Finds
@the.top.lifestyle✌🏽Vegetarian Sisters @jenna_top & @kaylee_top 📍London, UK & Melbourne, AU 📧DM or Email for a collab TikTok ~ @the.top.lifestyle
19.6k
Followers
55%
Dessert & Bakery
1.6k
Posts
LIFE & FORK | Everyday Eats & Bakes |
@_lifeandfork_CHLOE Enjoy life, one forkful at a time… 🍴New recipes every week 📮lifeandfork@komi.group ♻️Seek permission to reshare content
19.0k
Followers
33%
Dessert & Bakery
662
Posts
London food guide
@rated_food🍰🍔🍕🍩🍜🥟🍟🍓 Email: helloratedfood@gmail.com
18.5k
Followers
38%
Dessert & Bakery
1.2k
Posts
Katherine
@katieeemaeee🌏📍 canuck in #london 🇨🇦🇬🇧 🥐☕️ brb running for pastry 💖✨ the greatest privilege is to be yourself
17.9k
Followers
23%
Dessert & Bakery
1.2k
Posts
Dine with Nadia
@dinewithnadia🍽 London-based foodie serving you restaurant reviews 📧 dinewithnadia@gmail.com
17k
Followers
61%
Dessert & Bakery
184
Posts
☁️halal food reviews in London 💌DM/ email for collabs I bake and cook for funsies✨
16.1k
Followers
61%
Dessert & Bakery
225
Posts
Zoe 💖| London Food & Fun
@hungry.bunsHelping you eat better & have more fun 📍London 🍣 🍵💖💃🏽 UGC creator 💌Hungrybuns.foodie@gmail.com
15.2k
Followers
50%
Dessert & Bakery
327
Posts
Lovlina Kaur | Food • Family • Travel • Experiences 🇬🇧
@lovlinainlondon14.3k
Followers
27%
Dessert & Bakery
1.0k
Posts
𝐒𝐡𝐚𝐡𝐧𝐚𝐳🍉
@littlefoodtraveller📍𝙻𝚘𝚗𝚍𝚘𝚗 🇧🇩🇵🇸 •Food,Travel & Lifestyle •DM for Collabs @qamaribakehouse 🍫 @mrnagaofficial 🌶️ @thecakeryco 🎂 @luxebloomsco 💐
14.2k
Followers
67%
Dessert & Bakery
28
Posts
CraveWithMia
@cravewithmia🍸 Food meets glam ✨Every bite tells a story 🌎Honest reviews • Chic vibes • Global cravings 🇩🇪🇧🇩🇮🇹 Follow me on IG👇🏼
14k
Followers
78%
Dessert & Bakery
107
Posts
liza_kayyy
@liza_kayyyLondon 💌 Liza.kay@outlook.com Insta: liza_kayyy
13.8k
Followers
62%
Dessert & Bakery
210
Posts
mel | london food & travel blogger
@munchinwithmelProbably eating or on holiday… Or eating on holiday 😏🍜✈️ inquires: munchinwithmel@outlook.com YouTube ⬇️
13.7k
Followers
31%
Dessert & Bakery
520
Posts
Daniel | Elevated Everyday Food
@daniel_johneatsSimple recipes worth making · Spots worth visiting 🥐🍳 New recipes weekly 📍London & Hertfordshire Save something for later. 📧danieljohneats@gmail.com
13.6k
Followers
25%
Dessert & Bakery
954
Posts
Tash: Food | Recipes | Travel
@tashcakes.tastes📍London 💻 tashcakes.com ■ youtube.com/c/tashcakes 📧 tashcakes.food@gmail.com 🌍 Half Malaysian Chinese, half Eastern European Brit
13.3k
Followers
59%
Dessert & Bakery
3.0k
Posts
Rated food - content creator
@ratedfood🎥YT: ratedfood 📷IG: rated_food 📍London 📧: helloratedfood@gmail.com
12.8k
Followers
48%
Dessert & Bakery
432
Posts
"The G6 Guy"
@theg6guyIm the 'G6 Guy' a London Content Creator, Video Food Reviews/Influencer 📷 Contact Me for Restaurant/Lounge Collaboration/Ad invites/Promotions 😁↘
12.4k
Followers
64%
Dessert & Bakery
500
Posts
Gaby | London Food Blogger
@whatgabyate🧈 food in London & beyond 💌 whatgabyate@gmail.com ⭐️ ig - whatgabyate
11.7k
Followers
44%
Dessert & Bakery
353
Posts
🍴 Shahida | London Food Blogger
@londonfoodjourney✨ Content creator 🤍 London hotspots and hidden gems #halal 📧 PR/AD Collaborations
11.6k
Followers
50%
Dessert & Bakery
1.6k
Posts
𝟭𝟮𝟭𝗗𝗮𝘆𝘀 ☁️ ✐ Food🍴 ✎ Travel ✈️
@121.days🎡 𝐄𝐯𝐞𝐫𝐲𝐰𝐡𝐞𝐫𝐞 𝐢𝐬 𝐦𝐲 𝐩𝐥𝐚𝐲𝐠𝐫𝐨𝐮𝐧𝐝 🇭🇰🇬🇧 📷 𝑖𝑃ℎ𝑜𝑛𝑒 17 𝑃𝑟𝑜|𝐶𝑎𝑛𝑜𝑛 𝑅𝑃 ✈️ More reviews from London|HKG|TYO|FUK
11.4k
Followers
53%
Dessert & Bakery
922
Posts
Jess - Gluten Free
@glutenfreepicks27 yr old Coeliac London-based foodie 🍕 | Gluten-free finds, theatre trips, books and everything in between ✨️ | DM for collabs and invites
11.1k
Followers
33%
Dessert & Bakery
1.7k
Posts
Here, you'll find food and travel vlogs and videos with my adventures in London, Greece and Cyprus and perhaps all over the world 😉.
10.8k
Followers
35%
Dessert & Bakery
341
Posts
Alicia🥑
@restlessfork.ldnEating my way round 📍LDN and beyond 🍕Calorie gallery 💌DM for collab
10.0k
Followers
60%
Dessert & Bakery
915
Posts
mummylovestoeat
@mummylovestoeat📍 Based in London / Essex 🇬🇧 🙋🏻♀️ This is my food diary (local and worldwide)
9.6k
Followers
58%
Dessert & Bakery
1.4k
Posts
Food, Lifestyle & Travel UGC creator
@p.s.lovesFood, lifestyle & travel✨ 📧 UGC/ Social Media Management @yourinstantmemories_ Content for Events & Businesses 💌 P.s.loves@outlook.com
9.5k
Followers
38%
Dessert & Bakery
910
Posts
Sophie Bakes Cakes
@sophiebakescakes.x🍰Recipes/inspo🇬🇧🇨🇾UGC 🥧@homepridebaking community baker 👩🏻🍳@kenwoodworld ambassador ❤️No orders pls 📩Sophiebakescakes.x@gmail.com ✨Follow your dreams
9.1k
Followers
56%
Dessert & Bakery
215
Posts
Jasmine Davis
@jazliftsPassionate small biz owner @upliftwandsworth Sharing good food & cool places 🦐
8.1k
Followers
29%
Dessert & Bakery
766
Posts
Sikha | ldn lifestyle + ugc
@chiica00London lifestyle ugc creator | travel, beauty, eats, pop ups 💌 contact.sikha00@gmail.com
8.1k
Followers
28%
Dessert & Bakery
120
Posts
mel | food blogger
@foodwmel📍 london/manchester 📸 instagram: foodwmel 💌 foodwmel@gmail.com
8.0k
Followers
22%
Dessert & Bakery
383
Posts
HADAM👫🏻 Essex & London Food Bloggers
@hadamvsfood👫🏻 Helena + Adam = Hadam 💪🏼 📍 Reviewing Essex/London’s best cheat food 🍔🍩 🥁 All puns intended 😉 📩 DM/Email to collab 🤑 Promo codes in link👇🏼
7.7k
Followers
43%
Dessert & Bakery
934
Posts
Zoe 💖| London Food & Activities ✝️| UGC creator
@hungrybuns.foodie📍 London food, Experiences & travel creator 🎥15k Tik Tok | Over 25mil+ views 💌 Hungrybuns.foodie@gmail.com
7.7k
Followers
50%
Dessert & Bakery
269
Posts
Hazel Eats Out
@hazeleatsout📍 LONDON 🍭 𝙎𝙬𝙚𝙚𝙩 𝙩𝙧𝙚𝙖𝙩𝙨 🫖 𝘼𝙛𝙩𝙚𝙧𝙣𝙤𝙤𝙣 𝙩𝙚𝙖 🍳𝘽𝙧𝙪𝙣𝙘𝙝 🍽 𝘿𝙞𝙣𝙣𝙚𝙧 🎭 🏓 𝑭𝒐𝒐𝒅 𝒂𝒏𝒅 𝒂𝒄𝒕𝒊𝒗𝒊𝒕𝒊𝒆𝒔 🍿 🍸
7.5k
Followers
50%
Dessert & Bakery
518
Posts
Lils 💚 Vegan Businesses UK
@veganbusinesses_uk💚 Sharing & supporting small indie vegan businesses around the UK 🇬🇧 💁♀️ @lils.rock 🥜 peanut butter obsessed 💚 sweet tooth 🍩🍫🍰🍪🍦 DM for PR
7.2k
Followers
40%
Dessert & Bakery
387
Posts
Juan Cabarcos
@juancabarcos_Galicia 💙 London 🏡 Executive Chef | Private Chef Private Dining · Events Enquiries ↓ Hello@juancabarcos.com
7.0k
Followers
31%
Dessert & Bakery
175
Posts
Bianca’s Plates 🫒
@biancas.plates🫒 london & all over 🍊 foodie reviews + more 🍒 eating on IG @biancas.plates 💌 biancasplates@hotmail.com
6.7k
Followers
48%
Dessert & Bakery
522
Posts
KP | London Cheap Eats to Fine Dining
@whatkp_didlondonfood⬇️ South East Londoner 🍽️ Restaurants, bars & fun in London and further afield 💌 DM/email for invites 💸 GetYourGuide discount - WHATKPDIDLONDONFOOD5
6.6k
Followers
39%
Dessert & Bakery
909
Posts
ashlyn 🍵ྀི
@whosash_curating my fav london spots 🥐🍵🏙️ 💌 whosashwork@gmail.com
6.6k
Followers
53%
Dessert & Bakery
325
Posts
Best places to go and to eat✨
@eatwonderrepeat_Travelling,eating & hidden gems 💎 ✈️🍽️ 📧 - eatwonderrepeat@hotmail.com
6.3k
Followers
50%
Dessert & Bakery
185
Posts
Chi • Foodie in London
@londonfoodaddict🍜 Fave foods: Noodles & all forms of potatoes 🥔 🩷 Mum to Milo 🐾 & Baby J 👧 📧 londonfoodaddict@gmail.com
6.0k
Followers
53%
Dessert & Bakery
1.4k
Posts
Life with LN
@ln_munchTravel | Food | Content Creator 📷 Open for Collaboration.
5.5k
Followers
46%
Dessert & Bakery
393
Posts
Ana ✨
@anaxeatsFood 🍟 | Travel ✈️ | Lifestyle ✨ UGC Creator
5.3k
Followers
36%
Dessert & Bakery
347
Posts
Alice Birch
@aliceinfoodyland📍London 👩🏼💻Product Developer @marksandspencer
5.2k
Followers
67%
Dessert & Bakery
462
Posts
London Dessert & Bakery Creators with Under 5K Followers
ℛℴ𝒹𝓃ℯ𝓎𝓈ℛℯ𝓃𝒹ℯ𝓏𝓋ℴ𝓊𝓈𝓈
@rodneysrendezvoussDining, Hotspots & Adventures 😶🌫️ TikTok -https://vm.tiktok.com/ZMLPm12oL/ ✉️ For Collabs/Invites Dm or Email
4.9k
Followers
46%
Dessert & Bakery
263
Posts
Luxuryafternoontea
@luxuryafternoonteaContents Creator - - Let’s explore the world together 🚁✈️🌍 - Aternoontea, Fun Activities, Brunch & Travel🌸 DM for collabs & Invites 💌
4.8k
Followers
45%
Dessert & Bakery
494
Posts
Mat | London Foodie 🧋🍵🍰
@myfoodcomadiary🤤 Sharing the best eats that are worth it 💸! 👑 King of 🧋Tea 🍵 Matcha 🍰 Bakeries 📍 London 💌 DM for Collab/UGC! 📸 Get Your Guide / Fever Discount 👇
4.3k
Followers
63%
Dessert & Bakery
965
Posts
DoughBoyDines
@doughboydinesALWAYS HUNGRY!🤤 Hunting for the best foodie spots the UK has to offer!! 🍔🍕🍩
4.3k
Followers
49%
Dessert & Bakery
248
Posts
Gee
@gee__eats🌍 Restaurant recommendations and home cooking 💌 gee.eats99@gmail.com 📍South West London
4.2k
Followers
33%
Dessert & Bakery
396
Posts
Travel & Food Creator | Rania
@raniathefoodie@thestory.souk 📍London 🌍 Food Travel & Events through my lens 👉🏼 Work with me raniathefoodie@outlook.com
4.1k
Followers
47%
Dessert & Bakery
631
Posts
Cristiana Ferrauti
@curiosicriComms consultant @lotuslandagency Food & Theatre writer Photographer | Digital editor @theupcoming Coffee addict with a soft spot for chocolate
4.0k
Followers
27%
Dessert & Bakery
468
Posts
Rorainy's favourite eats 💞
@rainy_eatsEating around london and anywhere else.
3.8k
Followers
63%
Dessert & Bakery
4.8k
Posts
Sandra 🫒 Freelance UGC Creator
@storytime_london📍London Food 🥢 Drinks 🍸 and pretty things My creative portfolio Let’s work together 💌
3.3k
Followers
62%
Dessert & Bakery
371
Posts
Aneesha 🍴 Bites & Vibes
@lemmegetmyfork📍 Finding fork-worthy bites, London & beyond 🌮 Street eats → fancy feasts 💌 DM for invites & collabs
2.6k
Followers
70%
Dessert & Bakery
408
Posts
Grace 🇬🇧
@foodietweaker76Baking... Cooking... Travelling.. And everything in between 😉 🇬🇧🇵🇭
2.4k
Followers
39%
Dessert & Bakery
1.2k
Posts
Katie
@gowithkatiesgut⭐ Coeliac-safe Gluten-free Dairy-free bakes, meals & travel 🍔 Mix of Veggie, Vegan & Meat 📍 Manchester & Conwy, North Wales 📧 DM for collabs/enquiries
2.4k
Followers
46%
Dessert & Bakery
1.0k
Posts
HAJ_BITES
@haj_bitesReviewing your fave food spots🍔🍰 🍕London (& more) 🍟Halal 💌DM for collab
2.1k
Followers
63%
Dessert & Bakery
231
Posts
nicole | london foodie
@whatnicolebakes“I eat things” 🍪 recipes + recs 📸 content creator 💌 whatnicolebakes@gmail.com 🇱🇧🇬🇧 lebanese brit
2.1k
Followers
71%
Dessert & Bakery
363
Posts
Clara | london food & travel‧₊˚♡🐇
@blessingmytastebuds🎀Diary of me & my obsessions 𐔌՞ ܸ.ˬ.ܸ՞𐦯 🐰Food | Travel | Experiences | Pop-Ups 💌DM for collabs/ugc 📍London & 🌍 | also on TikTok & 小红书
1.9k
Followers
53%
Dessert & Bakery
123
Posts
Shakira | Food Blogger | 👩🍳✨
@topfoodieblogQuick and easy to follow recipe videos Honest reviews of restaurants around London Business - topfoodieblog@outlook.com ✉️ @sharkzsa @asharkzlife
1.7k
Followers
45%
Dessert & Bakery
701
Posts
Harriet 🌱
@harriets_plantbased_eatsEating my way around London’s vegan spots and some other places along the way! 🧁🌮🍕🍔🥞 💌 DM for Collabs/UGC 💸Discount Codes Below👇🏻🌱
1.7k
Followers
47%
Dessert & Bakery
341
Posts
Liv ⋆ London / Cardiff 𓌉◯𓇋
@carefree.cravings🍴 food reviews & more 🎥 Get in contact for UGC 📥 🔃 See reposts for client content 💌 DM for collabs / invites @olivia.bradley_
1.7k
Followers
39%
Dessert & Bakery
158
Posts
food reviews🌱| london
@vforveeganHunting for the best vegan food in London!
1.6k
Followers
100%
Dessert & Bakery
214
Posts
Solo Nomad🇬🇧
@sonal.bhardwajFrom land of Himalayas 🗻 Now a Londoner🇬🇧 Explorer, Foodie and loves the rustic things in life Curator of @ilandedhere
1.5k
Followers
57%
Dessert & Bakery
1.3k
Posts
More London Influencers
Discover other creator categories in London
Dessert & Bakery Across the UK
Find dessert & bakery influencers in other cities
Food & Drink Across the UK
Explore our wider collection of food and drink influencers
What is a Dessert & Bakery influencer?
A Dessert & Bakery influencer is a creator who posts about desserts and baked goods, from patisserie and cakes to the best dessert spots on Instagram or TikTok. They range from a few thousand local followers to national reach, and brands work with them to get in front of people in London who already care about dessert & bakery.
How We Rank These Creators
We look at three things: recent content quality, reach, and how much of a creator's content is actually about dessert & bakery. The "Dessert & Bakery" figure is the share of their recent posts that met both.
Frequently Asked Questions
Who are the top Dessert & Bakery influencers in London? +
Matt Adlard (@mattadlard), meekothefoodie (@meekothefoodie) and Crystelle Pereira (@crystellepereira) are among the top dessert & bakery creators in London right now. The full list below ranks 107 London creators, updated for 2026.
Why work with dessert & bakery influencers? +
Social is where people pick where to eat now. 58% of TikTok users have visited a restaurant after seeing it on the app, and 91% of UK hospitality brands already work with creators. You also get a stream of real content about your venue, which is the bit most teams struggle to keep up with.
See the stats, with sourcesHow much do London Dessert & Bakery influencers charge? +
Plenty of smaller creators work on a gifted basis, so a meal or an experience in exchange for content. For those who do charge, rates vary a lot depending on their following, engagement and what you need. Joli can provide rate cards for paid collaborations, based on a creator's following and typical rates in hospitality.
How do I find Dessert & Bakery influencers in London? +
Look for creators based in London who post about dessert & bakery regularly. The list below is a starting point. Joli can help with the rest, from checking a creator suits your venue to handling the booking.
How are these Dessert & Bakery influencers ranked? +
We look at three things: recent content quality, reach, and how much of a creator's content is actually about dessert & bakery. The "Dessert & Bakery" figure is the share of their recent posts that met both.
What is the difference between a micro and macro Dessert & Bakery influencer? +
Nano creators sit under 10k followers, micro between 10k and 100k, and macro above that. Smaller creators usually get better engagement, and plenty are happy to work on a gifted basis.
Are micro Dessert & Bakery influencers worth it for hospitality brands? +
For most venues, yes. Their engagement tends to be higher and their followers are more likely to be local to London. A few local creators will usually do more for one site than a single big account with a national audience.
What is a Dessert & Bakery influencer? +
A Dessert & Bakery influencer is a creator who posts about desserts and baked goods, from patisserie and cakes to the best dessert spots on Instagram or TikTok. They range from a few thousand local followers to national reach, and brands work with them to get in front of people in London who already care about dessert & bakery.
"Joli really is influencer marketing made simple — it's time efficient and easy to use. And as Joli is all about hospitality, we can rely on them to provide us with the right type of influencers"
Joe Hiscocks
Head of Marketing at Rocket Leisure
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