Top 119 United Kingdom Dessert & Bakery Influencers 2026

119 bloggers, Instagram creators, and TikTok influencers in United Kingdom, ranked by content quality and how much of their content is about dessert & bakery.

United Kingdom

United Kingdom Dessert & Bakery Influencers with 300K+ Followers

Matt Adlard

@mattadlard

Self-taught pastry chef & best-selling author 📕 Partnership Enquiries: matt@divingbellgroup.com

1.19m

Followers

94%

Dessert & Bakery

783

Posts

Reel

@mattadlard

Reel

A recipe tutorial video demonstrating how to make chocolate chip cookies with salt on the bottom, promoting the creator's new cookbook 'The Science of Baking'.

@mattadlard

meekothefoodie

@meekothefoodie

meekothefoodie@babs.agency Cookbook & Merch! Click Below!! - ⬇️⬇️

925.7k

Followers

63%

Dessert & Bakery

301

Posts

TikTok

A father and son attempt a 3-ingredient Nutella cookie recipe in their home kitchen, providing a humorous and relatable cooking tutorial.

@meekothefoodie

TikTok

A father and his two sons prepare viral ice cream croissants at home, resulting in a chaotic and humorous family cooking session.

@meekothefoodie

Richard Makin

@schoolnightvegan

Anything you can cook, I can cook vegan 🌱

545.4k

Followers

32%

Dessert & Bakery

1.4k

Posts

Post

A high-quality, close-up shot of a double-scoop rhubarb crumble ice cream cone held in a hand. The lighting is soft and natural, effectively highlighting the creamy texture and swirls of the ice cream against a neutral, clean background.

@schoolnightvegan

Post

A high-quality, top-down food photography shot of a mini peach and cinnamon butter focaccia, glazed with vanilla icing, served on a green checkered plate.

@schoolnightvegan

United Kingdom Dessert & Bakery Creators with 100K-300K Followers

Bite Twice 🍕🍕

@bitetwicefoodreviews

Gerry & Paul 🤤 LDN 🙌🏽 Honest (never paid) food reviews🍕🍔 Bitetwicefoodreviews@gmail.com 📧 @carmelaspizzeria @carmysldn

294.4k

Followers

36%

Dessert & Bakery

3.8k

Posts

Reel

The video features two creators visiting a supper club hosted in a church crypt in London. They sample a variety of dishes from different cuisines, including a vegan sweet potato tostada, lamb chops, and a lemon curd tiramisu. The video captures the atmosphere of the event and the creators' enthusiastic reactions to the food, providing a clear sense of the experience.

@bitetwicefoodreviews

Reel

Two creators visit a Filipino bakery called Panadera in Marylebone to review their viral items, including a doughnut, a sausage roll, and a cinnamon roll. They provide honest, conversational feedback on the taste and quality of each item while walking around the area.

@bitetwicefoodreviews

Crystelle Pereira

@crystellepereira

@forbes 30u30 The World Cook, Series Judge @primevideo GBBO Finalist 2021 Author of No. 1 Bestseller Flavour Kitchen crystelle@intertalentgroup.com

277.0k

Followers

47%

Dessert & Bakery

803

Posts

Reel

A high-quality, close-up food video demonstrating the finishing touches of a sticky toffee banana bread, featuring slow-motion pours of toffee sauce and cream, followed by slicing and stacking.

@crystellepereira

Reel

The creator documents their food experience while attending Wimbledon, showcasing various snacks and meals available at the venue, including a burger, a wrap, and ice cream.

@crystellepereira

London & Beyond | Food -Hotels- Popups

@londoncoffeeshops

A curated guide to dining, stays & moments Food • Hotels • Pop-ups • Anything cute ✉️ Londoncoffeeshops@gmail.com 📍London & beyond ✈️

259.1k

Followers

52%

Dessert & Bakery

3.9k

Posts

Reel

@londoncoffeeshops

Reel

A visually appealing montage showcasing the Winnie the Pooh themed afternoon tea at Fortnum & Mason, highlighting the themed pastries, tea service, and associated merchandise.

@londoncoffeeshops

Kseniia • Travel • London

@kseniia.journey

✈️Travel content creator📍London, UK ☀️Unique places to visit & @london.ideas 📩journeycollaborations@gmail.com 📲TikTok, YouTube & Facebook

247.8k

Followers

64%

Dessert & Bakery

1.5k

Posts

Reel

A short, rhythmic montage showcasing a new Jellycat exclusive product launch at Harrods in London. The video features close-ups of plush toys designed to look like chocolate cakes moving along a conveyor belt, highlighting the unique retail experience.

@kseniia.journey

Reel

A promotional video for Tigermilk, a Latin-inspired restaurant in London, featuring a variety of dishes including guacamole, quesadillas, cauliflower steak, and cheesecake, alongside cocktails.

@kseniia.journey

Sandro Farmhouse

@sandrofarmhouse

Celebrity Cake artist ✨ 👑 @britishbakeoff Mgt: Safiyah@connectmgt.com

205.1k

Followers

56%

Dessert & Bakery

164

Posts

Reel

A clear and engaging recipe tutorial for making homemade mango passionfruit protein ice cream bars, featuring step-by-step instructions and a visually appealing final product.

@sandrofarmhouse

Reel

A creator demonstrates the assembly and decoration of a large, tiered pink cake using wafer paper techniques in a studio setting.

@sandrofarmhouse

Darcie Ratcliff

@darcieratcliff

Sweet treats, recipes & mum vlogs 🫶🏼 darcieratcliff.collabs@hotmail.com

204.1k

Followers

79%

Dessert & Bakery

3.0k

Posts

TikTok

A creator walks through an M&S food hall, highlighting various sweet treats, breakfast items, and snacks, providing a quick review of each product's appeal.

@darcieratcliff

TikTok

A creator demonstrates a no-bake recipe for a 'Colin the Caterpillar' tiffin using M&S products, including melting chocolate, mixing with biscuits, and decorating with white chocolate and caterpillar-themed sweets.

@darcieratcliff

Fari🍚 | London Food and Travel Blogger

@dinewithfari

🌎London and beyond with the queen of enjoyment 👩‍💻 Freelance Content Creator 🧆 Food | Travel | Hotels | Lifestyle 📧dinewithfari@gmail.com

184.4k

Followers

56%

Dessert & Bakery

1.1k

Posts

Reel

A vibrant video review of Kada in Bethnal Green, highlighting their authentic Filipino BBQ platters, loaded lamb fries, aubergine omelette, and halo-halo dessert.

@dinewithfari

Reel

A review of Smith & Wollensky in London, highlighting their famous chocolate cake, rib-eye steak, and sides like mac and cheese and mashed potatoes. The video features the creator enjoying the meal and showcases the restaurant's ambiance and service, including the use of a Coravin wine preservation system.

@dinewithfari

Matt Bzdel | Gluten Free UK & Europe Travel

@glutenfreestreetgang

Gluten free foodie sharing travel tips, restaurant reviews, and the best gf memes Living in London, from Bermuda/Massachusetts

177.5k

Followers

50%

Dessert & Bakery

2.0k

Posts

Reel

A creator visits Chapter Eight, a gluten-free and plant-based bakery stall at Berwick Street Market in London. The video features the owner, Manny, and highlights various cookies and brownies available for purchase.

@glutenfreestreetgang

Post

A creator presents a listicle-style video introducing a series on gluten-free bakeries in London, standing in front of a bakery display case while holding a pastry.

@glutenfreestreetgang

Morgan Moore | Gluten Free

@howtocoeliac

✨Gluten free content creator✨ ✨Living in London, from NZ✨ ✨Comedy, food reviews & I have a great cat✨ 📧 howtocoeliac@gmail.com

177.2k

Followers

56%

Dessert & Bakery

1.3k

Posts

Reel

A vlog-style video documenting the judging process for the Free From Awards, featuring two creators taste-testing a wide variety of gluten-free food products.

@howtocoeliac

Reel

A creator reviews gluten-free doughnuts from Borough 22, showcasing different flavours and sharing her reactions in a casual, vlog-style format.

@howtocoeliac

Mr Munchbox

@mr.munchbox

I Eat 🍔 Food | ✈️Travel 🍰 Bake 👻 : MrMunchbox

163.6k

Followers

31%

Dessert & Bakery

1.2k

Posts

TikTok

A first-person POV video showing the process of ordering and preparing a milkshake at Bearded Bakers. The video captures the interaction at the counter and the assembly of the drink, highlighting the ingredients and the final product.

@mr.munchbox

TikTok

A creator visits Legends in Batley to review their smash burgers, chicken tenders, and desserts. The video features a mix of talking-head segments, close-ups of the food, and shots of the menu, providing a comprehensive overview of the dining experience.

@mr.munchbox

Michelle Gillott

@chocolateshells1

Uk Sosa Consultant /HCF Consultant Former🌟🌟Midsummer House Pastry Chef •Pastry Solutions •Dish Development •Sosa Training •Chocolate •Bespoke Cakes

156.3k

Followers

56%

Dessert & Bakery

3.8k

Posts

Reel

A professional pastry chef demonstrates the creation of a modern 'croissant bar' pastry, from mixing the dough to the final assembly and decoration, using a specific mold.

@chocolateshells1

Reel

A montage video capturing the soft opening of 'Junkies,' a new pastry shop in Shoreditch, London. The video features shots of the shop exterior, staff preparing choux pastries, customers enjoying the food, and close-ups of the product.

@chocolateshells1

Serena Palladino | Food & Travel

@londonultimateguide

✈️ Discovering it all (from cheap eats to luxury stays) 📍London, UK | 🇮🇹 from Italy 🎞️ Food • Travel • Hotels 💌 londonultimateguide@outlook.com

143.1k

Followers

57%

Dessert & Bakery

814

Posts

Reel

A vlog-style tour of a newly renovated 5-star hotel in Bloomsbury, London, showcasing the room, private terrace, historical 'Bell Room', rooftop bar, and breakfast.

@londonultimateguide

Reel

A short, aesthetic montage showcasing the interior and various Swedish-style buns and drinks at Lever & Bloom coffee shop in London.

@londonultimateguide

Mehma N. Khan

@canyoucookuk

📍 London 💌 Canyoucook104@gmail.com ✨ Food | home | travel | lifestyle 🏆 Featured in @evening.standard & @buzzfeedtasty

132.3k

Followers

54%

Dessert & Bakery

554

Posts

Reel

A short recipe video demonstrating how to make a scoopable brownie pudding, featuring steps from mixing ingredients to baking and serving with ice cream and strawberries.

@canyoucookuk

Reel

A vlog-style video documenting a self-care day in London, featuring a full-body massage at a spa, brunch at Megan's, and a movie at Odeon Luxe.

@canyoucookuk

LickyPlate

@lickyplate

Licker of plates 🍽, pans 🍳 and polystyrene boxes 🍔 around London and beyond. Occasional travel. All with my trusty iPhone. 📧 lickyplate@gmail.com

129.5k

Followers

46%

Dessert & Bakery

2.5k

Posts

Reel

The creator visits a Hawksmoor restaurant to review their lunch deal. The video features a tour of the grand, historic dining room, close-ups of the steak, burger, and desserts, and the creator's commentary on the experience.

@lickyplate

Reel

A review of Empire Empire, an Indian restaurant in London, showcasing dishes like lamb chops, lobster biryani, and a meringue cheesecake.

@lickyplate

Jennifer Birch | London Food Blogger ✨

@restaurantgram

A running list of places I love🤭 Restaurants, bars, travel + everything in between 📍 London 👩🏻‍💻 restaurantgramlondon@gmail.com

123.7k

Followers

50%

Dessert & Bakery

232

Posts

Reel

A short, energetic video showcasing the opening of Myka, a new Greek frozen yogurt shop in London. The video features close-up shots of the yogurt being dispensed, a variety of toppings being added, and the aesthetic interior of the venue.

@restaurantgram

Reel

A review of a Thai restaurant in Fitzrovia, London, focusing on their signature Khao Soi dish, starters, and desserts, highlighting the atmosphere and kitchen action.

@restaurantgram

Madhura | London & beyond

@coffeeandbrunch_

📸Content creator 🥂 Lover of all things food, drinks, travel and luxury hotels. 💌coffeebrunchuk@gmail.com

116.2k

Followers

40%

Dessert & Bakery

559

Posts

Reel

A montage showcasing various brunch dishes, pastries, and coffee at Touché cafe, highlighting the aesthetic interior and food presentation.

@coffeeandbrunch_

Reel

A short, aesthetic montage showcasing a cafe in Chiswick, featuring close-ups of coffee, pastries, and Brazilian cheese bread, along with shots of the cafe's interior and exterior.

@coffeeandbrunch_

Nicole 🌱

@veganbeautygirl

vegans just wanna have fun 💃🏻 email: veganbynicole@gmail.com

115.3k

Followers

55%

Dessert & Bakery

2.4k

Posts

TikTok

A creator reviews a vegan Sunday roast at a bakery/cafe, highlighting the 'beef' wellington and 'chicken' pieces, along with classic trimmings like Yorkshire puddings and cauliflower cheese. The video includes shots of the food, the venue's interior, and mentions the dog-friendly policy.

@veganbeautygirl

TikTok

A couple reviews the new vegan afternoon tea at Mallow in London Bridge, showcasing the variety of savoury and sweet items included in the set.

@veganbeautygirl

eatnlondon 🍰🍒🥂🍓🌸

@eatnlondon

D’s London 📸 Food 🍰 Travel 🌎 Cookie 🐶 📸 @nlondonphotography ☕️ @londoncoffeecups 📧 eatnlondon@gmail.com

113.2k

Followers

67%

Dessert & Bakery

2.7k

Posts

Reel

A visually stunning montage showcasing a press event at The Newt in Somerset, featuring a beautifully decorated greenhouse dining setup, rosé wine, and sorbet lollies amidst lush gardens.

@eatnlondon

Reel

A short, aesthetic promotional video for a new Korean cafe in Soho called Tokkia, highlighting their signature salt bread pastries and matcha drinks, including a unique serving window feature.

@eatnlondon

Poppy

@wishyouwerehere_poppy

Photos by Poppy - Food, travel and life in London 📸 Restaurants | Hotels Previously known as ‘The Munch Brunch Kids’

105.9k

Followers

44%

Dessert & Bakery

3.6k

Posts

Reel

A fast-paced, aesthetic guide to a day trip in Margate, featuring a selection of cafes, restaurants, and shops. The video uses quick cuts to highlight the atmosphere, food, and drink offerings at various local venues, including Lulu's, The Good Egg, Sarns, and Willy's.

@wishyouwerehere_poppy

Reel

A montage of high-quality shots featuring the interior of Wild restaurant, including close-ups of wine, grilled prawns, steak, and tiramisu, set to music.

@wishyouwerehere_poppy

Nadia Rebecca | London Food & Dessert

@southbankfoodie

📸 Content Creator 📍 London, UK 🍰 Passionate about Patisserie

103.5k

Followers

92%

Dessert & Bakery

1.4k

Posts

Reel

A high-quality, slow-motion showcase of a luxury dessert experience at the Jumeirah Carlton Tower, featuring close-ups of intricate patisserie, tableside service of crème caramel, and the pouring of rich hot chocolate.

@southbankfoodie

Reel

A visually appealing, well-lit shot of a variety of choux buns and a slice of cake, showcasing the patisserie's offerings. The natural lighting and shallow depth of field draw attention to the textures and details of the pastries.

@southbankfoodie

London food, places & lifestyle

@digitaldiarylondon

Romanticising london, one spot at a time • restaurants • hotels • travel • cafés • london life 💌 digitaldiarylondon@gmail.com

102.0k

Followers

57%

Dessert & Bakery

454

Posts

Reel

A short, polished video showcasing a new tiramisu trolley service at a London restaurant, featuring four different flavours: classic, pistachio, strawberry, and lemon.

@digitaldiarylondon

Reel

A polished showcase of the 'La Croissanterie' experience at the Four Seasons London, featuring elevated sweet and savory croissant creations by Chef Yannick Alléno.

@digitaldiarylondon

United Kingdom Dessert & Bakery Creators with 50K-100K Followers

Eat.Snack.Repeat. | Georgina King

@eat.snack.repeat

🌮 London (& beyond) - Food & Travel 🍸 Martini queen ✨ Partnership Enquiries - email or DM

97.8k

Followers

45%

Dessert & Bakery

680

Posts

Reel

A fast-paced listicle video featuring five different dessert spots in London, showcasing various sweet treats like scoopable cookies, sundaes, tiramisu, marshmallow desserts, and cinnamon rolls.

@eat.snack.repeat

Reel

A fast-paced, engaging vlog-style video showcasing a London bakery. The creator highlights the variety of pastries, the preparation process, and their personal enjoyment of the food, effectively communicating the bakery's appeal.

@eat.snack.repeat

FrankenCreations👨🏻‍🔬

@frankencreations

🍩Dessert Inspiration #FrankenCreations 👨🏻‍🔬 🇬🇧 LDN / Surrey 📧frankencreations@gmail.com 📩 DM or Email for Collaborations

95.0k

Followers

67%

Dessert & Bakery

2.5k

Posts

Post

A close-up, high-quality shot of a hybrid pastry—a cinnamon roll topped with a hot cross bun cross, Biscoff sauce, and crushed biscuit crumbs—held in a hand against a blurred outdoor background.

@frankencreations

Post

A close-up, eye-level shot of a novelty 'dessert hot dog'—a donut bun filled with chocolate sauce, topped with a Toblerone piece and crushed Oreo cookies—held on a vintage saucer against a dense green hedge background.

@frankencreations

Cathryn

@cathrynlaurawood

Baking Content Creator ✨ Recipe Book Author 🐾 📧 cathrynlaurawood@gmail.com

92.3k

Followers

80%

Dessert & Bakery

1.3k

Posts

TikTok

A step-by-step recipe tutorial for making homemade bear-shaped sponge cakes filled with chocolate spread.

@cathrynlaurawood

TikTok

A concise, step-by-step recipe tutorial for a no-bake lemon cheesecake, featuring clear text overlays and high-quality, well-lit shots of the preparation process.

@cathrynlaurawood

Holly The Destroyer

@hollythedestroyer6

Hello you beautiful people🌻 📩hollyo6@hotmail.co.uk📩 Food|Activities|Hotels NI

91k

Followers

25%

Dessert & Bakery

1.8k

Posts

TikTok

A creator visits Bells Hill Farm Shop in Northern Ireland, showcasing its unique 'honesty shop' concept where customers pick items and pay via an envelope in a postbox. The video highlights the range of homemade goods available, including traybakes, cakes, bread, and fresh produce, while demonstrating the payment process and sharing a taste test of her purchases.

@hollythedestroyer6

TikTok

A vibrant, fast-paced video showcasing a new self-serve scoop bar called Mill & Grain. The creator demonstrates the process of building custom bowls with various toppings, including acai, cheesecake, and ice cream, highlighting the unlimited topping concept.

@hollythedestroyer6

Tom 🍔 EDIBLEBIBLE

@ediblebible

“CEO OF GAFFS” 🍔🏠 Chief Eating officer 🤣 Salford Gaff means place/restaurant

90.7k

Followers

63%

Dessert & Bakery

739

Posts

TikTok

A vibrant, fast-paced vlog showcasing a family-style Sunday roast experience at Fennell. The video features the creator and guests enjoying a variety of sharing starters, large cuts of meat carved at the table, communal sides, and indulgent sharing desserts, emphasizing the generous, celebratory atmosphere of the meal.

@ediblebible

TikTok

The creator visits three different bakeries in Sheffield, reviewing various pastries and doughnuts, including a vegan option. The video features close-up shots of the food, the storefronts, and the creator's reactions.

@ediblebible

food.with.nae

@food.with.nae

I cook, I eat, I shop and unbox. 💌naeemamiahinthehouse@gmail.com

87.5k

Followers

47%

Dessert & Bakery

457

Posts

TikTok

A vibrant review of Chai Haus in Horsham, highlighting their Indian-fusion café concept. The video features a variety of items including ceremonial matcha drinks, authentic chai, homemade samosas, onion bhajis, and fresh bakes like cinnamon buns and cookies, set within an aesthetic and welcoming space.

@food.with.nae

TikTok

A short, energetic video showcasing a specific viral coffee drink and a dessert at Kouba in Manchester. The video focuses on the Salted Brown Butter Oat Latte served on tap and a cornflake-topped cookie, using quick cuts to maintain interest.

@food.with.nae

Nadia Aumeer

@outwithnadia

🌎 Content Creator: Food, Travel & Lifestyle 📍 London ☕️ Likely with coffee in hand 💌 outwithnadia@outlook.com

78.7k

Followers

41%

Dessert & Bakery

996

Posts

Reel

A couple visits the Arcade food hall in Covent Garden, showcasing various dishes including pizza, fried chicken, a burger, and chocolate cake, while highlighting the lively atmosphere and DJ.

@outwithnadia

Reel

A short review of the newly opened Rise & Bun in Soho, featuring a taste test of their signature cream cheese cinnamon roll and a chocolate orange bun.

@outwithnadia

Ana

@anastasia.hladyr

food enthusiast | former pastry chef vintage tableware collector UK 💌nastasia.hladyr@gmail.com

75.9k

Followers

40%

Dessert & Bakery

220

Posts

TikTok

A visually polished recipe tutorial demonstrating the creation of a ricotta-based Easter Paskha with caramel filling, showcasing the preparation process from blending ingredients to the final assembly and decoration.

@anastasia.hladyr

TikTok

A high-quality, overhead shot of a freshly baked fruit galette, likely strawberry and rhubarb, garnished with small white flowers. The pastry is golden brown and the fruit filling looks glossy and vibrant, presented on parchment paper atop a rustic wooden board.

@anastasia.hladyr

Cat Hollow

@food_obsessed_girl

Cooking, Baking, Eating & Me👩🏼‍🍳 5 Years #sober ☕️ Neurodivergent St Ives 〓〓 #Cornwall My Angel @thehakeybaybeagle 🐶🌈✨ Say Hi 💭 cat1609@hotmail.com

75.6k

Followers

25%

Dessert & Bakery

956

Posts

Post

A cozy, rustic flat-lay shot of coffee and pastries, including cinnamon rolls and cheese and olive acma, set on a tray against an outdoor cafe backdrop with flowers, capturing a relaxed, local cafe vibe.

@food_obsessed_girl

Post

A close-up, handheld shot of a brookie (brownie-cookie hybrid) being held against a blurred beach and sea background.

@food_obsessed_girl

Siobhan

@london_secrets

the best things to eat, see & do 📍London & beyond 🇲🇾🇬🇧 Ldnsecrets@gmail.com

67.7k

Followers

50%

Dessert & Bakery

1.0k

Posts

TikTok

A short, punchy promotional video for Sourdough Sophia in Neal's Yard, Covent Garden. The video features quick cuts of the bakery's exterior, interior, and a variety of baked goods including sourdough loaves, cookies, pastries, and a salmon toast, set to upbeat music.

@london_secrets

TikTok

A short, casual reel featuring a visit to Moko Made Cafe in London. The video highlights their matcha latte and kinako roll, showing the product close-ups and the creators enjoying the items in the cafe's cozy interior.

@london_secrets

NI Food Reviews

@nifoodreviews

Cara & Gary Recommending all the best spots in NI and beyond💫 If you have a recommendation email nifoodreviews@gmail.com

67.2k

Followers

58%

Dessert & Bakery

836

Posts

TikTok

A creator visits 'Brew & Yaki' in Newtownards to review their unique mango tiramisu, iced matcha, ube mochi cookie, and various mochi flavors. The video features the creator's reactions, shots of the venue's interior and exterior, and close-ups of the food.

@nifoodreviews

TikTok

The creator visits Millbank Farm in Saintfield, providing a tour of the farm shop's local produce, bakery items, and the newly opened cafe section. The video highlights the connection between the fresh ingredients in the shop and the menu items like acai bowls and smoothies.

@nifoodreviews

London Food & Drink

@nibblingldn

👸🏻 Anna, Gabby + Siobhan 🇬🇧 Chasing LDN’s biggest nibble

64.0k

Followers

56%

Dessert & Bakery

2.2k

Posts

Reel

A review of Taverna Ermou in London, showcasing various Greek dishes including dips, skewers, salads, and desserts. The video highlights the authentic atmosphere and specific menu recommendations.

@nibblingldn

Reel

A vibrant, fast-paced review of a Filipino restaurant called Belly, highlighting a £24 meal deal that includes a cod pandesal sandwich, beef fat fries, and a pandan & coconut cooler. The video also showcases additional dishes like beef tartare, steak, seafood caldereta, and ube tiramisu.

@nibblingldn

London Discoveries

@london.discoveries

🤍 all things London✨ 🍓 food | cafes | activities 💌 London.Discoveries@outlook.com

63.7k

Followers

54%

Dessert & Bakery

554

Posts

Reel

A montage-style video showcasing the interior and various pastries at Fred Bakery in London, focusing on the aesthetic presentation of the food and the cozy atmosphere.

@london.discoveries

Reel

A short, aesthetic video montage featuring close-up shots of food items like cookies with ice cream, fish sliders, and a Caesar salad, interspersed with shots of the restaurant's interior and exterior. The video uses a slow, relaxed pace with music and minimal text overlays to highlight the dining experience at Le Cafe Nac in Belgravia.

@london.discoveries

Bites and Flights with Faye | Food and Travel

@bitesandflightswithfaye

Restaurants | Travel & Hotels | Activities ✉️ DM/Email for Collabs 📍 Reading, London and beyond TT: bitesandflightswithfaye Click below for more ⬇️

61.4k

Followers

65%

Dessert & Bakery

535

Posts

Reel

A fast-paced, informative walkthrough of Holland Bazaar, a 24/7 halal cash & carry store. The video highlights the wide range of products available, including fresh halal meat, frozen goods, international produce, and bulk confectionery, while emphasizing the affordability and convenience for both households and businesses.

@bitesandflightswithfaye

Reel

A promotional video for Nour Cafe in London, showcasing their unique dual coffee cups and a variety of brunch dishes including steak baguette, prawn brioche, full English breakfast, chicken schnitzel, pancakes, French toast, waffles, and cheesecake.

@bitesandflightswithfaye

Chow

@chowreviews_

🐝 Manchester & Beyond 🎥 175K+ across platforms 🚀 Founder of @sumoeats_ 📧 Chowreviews1@gmail.com

60.9k

Followers

36%

Dessert & Bakery

577

Posts

Reel

A promotional video showcasing the preparation and serving of lemon and mango sorbet cups at Lahori Lane in Manchester. The video highlights the fresh ingredients and the option to add soft-serve ice cream, directing viewers to the Sumo Eats app for purchase.

@chowreviews_

Reel

A short video showcasing the preparation of S'mores Molten Cookies at Sweet Dreams in Manchester. The video features close-up shots of the cookie dough being scooped, drizzled with chocolate sauce, topped with Biscoff, and blow-torched, followed by the creator trying the dessert.

@chowreviews_

Angela Coomey

@angelacoomey

LIFESTYLE • INTERIORS • FOOD • TRAVEL 📍 London. Architecture & plant lover 🍃 ✉️ angelacoomey@gmail.com

52.7k

Followers

30%

Dessert & Bakery

2.0k

Posts

Reel

A cinematic showcase of an espionage-themed afternoon tea at Raffles London at The OWO, featuring detailed shots of themed pastries, the elegant dining room, and the historic venue setting.

@angelacoomey

Reel

A polished, aesthetic montage showcasing the interior and menu of Le Café by Nicolas Rouzaud in London. The video features slow, deliberate shots of the cafe's pink and red decor, the chandelier, the pastry display, and various brunch items like Eggs Benedict and Brioche Glacée.

@angelacoomey

Nicki Chan-Lam

@nickichanlam

📩 nickichanlam@gmail.com for collabs & social media mgmt 🐿️ NICKI20 @pipandnut 💪🏻NICKIC10 @prozis 🇬🇧 London Buy me 🥐 & I'll love you forever

50.9k

Followers

45%

Dessert & Bakery

8.4k

Posts

Reel

A concise, top-down recipe video demonstrating the preparation of a homemade pistachio and chocolate dessert dip, served with cookies.

@nickichanlam

Reel

A short, handheld video demonstrating the preparation of a Rombouts single-cup filter coffee at home, paired with various pastries.

@nickichanlam

United Kingdom Dessert & Bakery Creators with 25K-50K Followers

Rowan Claughton

@rowanclaughton

🎂GBBO SERIES 14 📚Baker, Writer & Recipe Developer rowan@theflockagency.co.uk

49.4k

Followers

89%

Dessert & Bakery

273

Posts

TikTok

A home cooking tutorial demonstrating how to make a chocolate cake topped with Creme Eggs, using leftover Easter chocolate.

@rowanclaughton

TikTok

A home cooking tutorial demonstrating how to make a copycat version of M&S raspberry and white chocolate cookies using an air fryer.

@rowanclaughton

Manchester Food EatinMCR

@eatinmcr

🍽 Sharing food in & around Manchester 📷 Content Creator - DM for Photography/Video 📧 eatinmcrst@gmail.com #️⃣#EatinMCR

49.2k

Followers

35%

Dessert & Bakery

1.3k

Posts

Reel

A group of three creators visits Hatters Food & Drinks Hall in Denton, showcasing a variety of dishes from four different independent kitchens located within the venue. The video uses a fast-paced, vlog-style format to highlight specific menu items from each vendor, including waffles, pizza, burgers, and paella.

@eatinmcr

Reel

A promotional video for Henny's in Blackburn, featuring a variety of their fried chicken dishes, including burgers, pitas, wings, tenders, loaded fries, and desserts. The video uses a fast-paced editing style with voiceover commentary to highlight the signature sauces and indulgent nature of the food.

@eatinmcr

Menal Sanna Kahsay 🇪🇷🇸🇪

@munchwithmenal

your unofficial guide to london’s bakeries, cafés & brunch spots 🥑🥞🍓🥐☕️ 💌 𝘮𝘶𝘯𝘤𝘩𝘸𝘪𝘵𝘩𝘮𝘦𝘯𝘢𝘭@𝘨𝘮𝘢𝘪𝘭.𝘤𝘰𝘮 📍london & beyond 🌍✨

48.6k

Followers

36%

Dessert & Bakery

556

Posts

Reel

A short, aesthetic montage showcasing a brunch spread at a restaurant in Mayfair, featuring dishes like shakshuka, eggs royale, pancakes, and pastries.

@munchwithmenal

Reel

A short, high-quality clip showcasing the tableside assembly of a pavlova dessert at Brasserie Angelica, focusing on the visual appeal and theatre of the service.

@munchwithmenal

Erin

@erinrutherfordd

leapord print & matcha foodie, travel, wellness and lifestyle videos that are alright erinrutherford@hotmail.co.uk ♡ manchester & anywhere

48.1k

Followers

46%

Dessert & Bakery

1.7k

Posts

Reel

A short, fast-paced recipe video demonstrating how to make a 'period healing' chocolate cake at home. The video features close-up shots of the ingredients and the mixing process, followed by the finished product.

@erinrutherfordd

Reel

A home baking tutorial showing the creation of a 30th birthday cake with vanilla and chocolate layers, almond frosting, and a leopard print design.

@erinrutherfordd

Clare B | London Food & Travel Blogger 💁🏻‍♀️

@welshclarebit

London Food/Experiences/Travel - Seen @bbc @secret.london Creator: @london.travelers @europexplores 💌 welshclarebit@gmail.com @welshclarebittravels

45.5k

Followers

36%

Dessert & Bakery

1.8k

Posts

Reel

A short, high-energy video showcasing the assembly of a 'Crunchy Coffee' dessert at Half Million in London, featuring vanilla ice cream, espresso, Nutella, Biscoff sauce, and Biscoff crumb.

@welshclarebit

Reel

A fast-paced, music-led montage showcasing a Sunday roast experience at Blacklock. The video features close-up shots of the food, including the 'All In' roast with beef, lamb, and pork, as well as the white chocolate cheesecake. It also provides glimpses of the restaurant's interior and exterior, highlighting its popularity.

@welshclarebit

Belfastfoodiegirl

@belfastfoodiegirl

Ríona | Belfastfoodiegirl ✨ Showcasing Belfast & beyond ✨ Food | Travel | Fun belfastfoodiegirl@gmail.com 💌

45.4k

Followers

29%

Dessert & Bakery

651

Posts

TikTok

A short, engaging reel showcasing a date night experience at Drip on the Ormeau Road in Belfast, featuring a variety of dishes including pasta, steak, and desserts, alongside cocktails.

@belfastfoodiegirl

TikTok

A creator visits an honesty box cake shop in Ballynahinch, showcasing the variety of sweet treats available and explaining the payment process.

@belfastfoodiegirl

Baking lizzy 🧁👩‍🍳

@baking_lizzy

24 / UK Baking Content Creator

44.7k

Followers

89%

Dessert & Bakery

538

Posts

TikTok

A fast-paced montage of various home-baked goods, including cookies, brownies, and cakes, set to music. The video serves as a recap of the creator's baking achievements over the year.

@baking_lizzy

TikTok

A tutorial video demonstrating the Cuisinart Frost Fusion machine, showing the process of making soft-serve ice cream and a frozen latte at home.

@baking_lizzy

Halal Food in Birmingham 🍽

@halaldiningbham

📍 Follow for reviews in Birmingham (and beyond) 💌 DM or email halaldiningbham@gmail.com -

44.1k

Followers

50%

Dessert & Bakery

604

Posts

Reel

A short, fast-paced promotional video showcasing the menu at The MilkCake Man stall in Selfridges, featuring their birthday iced latte, cookie dough, matcha drinks, and milk cakes.

@halaldiningbham

Reel

A flat-lay photograph showcasing a variety of desi fusion dishes, including a nihari sub, keema sando, samosa chaat, pakoras, and a gulab jamun croissant, arranged on a dark table.

@halaldiningbham

Halalwithease

@halal.withease

Foodie🥘🥟/ SMM📸 Experience the journey through Halal.withease 🍱🛫 Insta- Halal.withease Halalwithease@gmail.com

43.3k

Followers

39%

Dessert & Bakery

177

Posts

TikTok

A fast-paced, high-energy food reel showcasing a variety of dishes from Chicos, including brisket smash burgers, loaded fries, mozzarella sticks, and a new dessert menu featuring cookies and tiramisu. The video uses quick cuts and close-up shots to emphasize the texture and appeal of the food.

@halal.withease

TikTok

A review of Cabana, a Brazilian restaurant in London, highlighting their halal-friendly menu options including grilled chicken, smash burgers, tacos, and desserts.

@halal.withease

Jurassic Foodies

@jurassicfoodies

Nicole & Curtis (+👶🏻) Just two Bristol foodies 😌 Frequent @universalorlando visitors ✈️🇺🇲 Social media management/content @sociallyvibrant 📱

42.6k

Followers

26%

Dessert & Bakery

1.4k

Posts

Reel

A creator visits four different food spots in Bristol, showcasing pastries, cookies, pizza, and cruffins. The video uses a fast-paced, vlog-style format with clear text overlays identifying each location and enthusiastic commentary.

@jurassicfoodies

Reel

A fast-paced, creator-led video showcasing a variety of popular food spots in Bristol, including bakeries, street food vendors, and cafes. The video features close-up shots of various dishes like cakes, corn dogs, and sandwiches, interspersed with the creator trying the food.

@jurassicfoodies

Ezymae Explores 🤍

@ezymaeexplores

✨ Yorkshire based | Budget & Bougie Breaks & Bites 📧 ezymae.explores@gmail.com

41.9k

Followers

22%

Dessert & Bakery

Posts

TikTok

A short, visually focused reel showcasing two indulgent desserts—a Kinderella bubble waffle and pistachio French toast—at Drip & Drizzle, located within the Cambridge Street Collective food hall in Sheffield.

@ezymaeexplores

TikTok

A short, polished montage showcasing a variety of fusion dishes and cocktails at Tap & Tuk Tuk in Harrogate. The video features close-up shots of food being served and manipulated, highlighting the presentation of the meals.

@ezymaeexplores

Nina | London Food & Travel Blogger

@feastlondon

honest reviews with ratings out of 10 hidden gems, new openings and more currently: 🤰💍

40.1k

Followers

48%

Dessert & Bakery

1.8k

Posts

Reel

This video features a bakery crawl in London, highlighting two specific venues: Populations Bakery and Santa Nata. The creator provides a review of the pastries, including almond croissants, ham and cheese croissants, and pastel de nata, while also showing the venue interiors and the baking process.

@feastlondon

Reel

The creator takes viewers on a bakery crawl in London, visiting August Bakery in Battersea and Cafe Mama & Sons in Camden. The video features close-ups of various pastries, sandwiches, and drinks, with the creator providing commentary on the taste and quality of the items at each location.

@feastlondon

The Southside Scrannerz

@the_southside_scrannerz

📍Scotland, Two loons looking for a no strings attached relationship with food and booze.

39.2k

Followers

33%

Dessert & Bakery

736

Posts

Reel

A short, punchy video showcasing a cookie shop in Glasgow. It features shots of the shop's interior, the display case filled with various cookies, and close-ups of the product, including a satisfying shot of a cookie being broken open.

@the_southside_scrannerz

Reel

A listicle-style video showcasing five different walking routes across Scotland, each highlighting a specific cafe or coffee shop for a pit stop. The video features scenic outdoor shots of the walks followed by close-ups of the food and drinks available at the recommended venues.

@the_southside_scrannerz

Little Miss Eden Rose | Essex & London Food & Days Out

@littlemissedenrose

I’m Emma, finding Essex’s best food & days out Afternoon tea expert + UK breaks Tried, tested & genuinely recommended Follow for your next plan

37.6k

Followers

42%

Dessert & Bakery

2.1k

Posts

Reel

A creator visits 'The Scoff Spot' in Tiptree, a small cake shed, showcasing a variety of indulgent baked goods like stuffed croissants, cookie pies, and brownie rolls.

@littlemissedenrose

Reel

A review of the Tiptree Jam Factory & Tearoom in Essex, highlighting the afternoon tea service, the garden setting, and the on-site shop and museum.

@littlemissedenrose

Chinaza Johnny-Chukwu

@bitesinthecity

🌆 Bites In The City 📝Food Reviews, Activities & Travel @bitesontheglobe 📍London 📩 chinazajohnnychukwu@gmail.com

37.4k

Followers

70%

Dessert & Bakery

761

Posts

Reel

@bitesinthecity

Reel

A high-quality montage of Thai dishes, specifically Khao Soi, being prepared and plated at a London restaurant. The video focuses on close-ups of the food, including grilled skewers, braised beef, langoustine, and a pandan ice cream dessert.

@bitesinthecity

Dees Basement

@deesbasement

👩🏾‍🍳 Dee 📖 A Little of What You Fancy – out now

37.2k

Followers

93%

Dessert & Bakery

507

Posts

TikTok

A creator introduces her final summer dessert pop-up event, showcasing the preparation and final presentation of various cakes, cookies, and madeleines. The video highlights the menu items and mentions a lucky dip prize for customers.

@deesbasement

TikTok

A short, visually appealing montage showcasing various dessert items and drinks available at a pop-up cafe, using a POV format to invite viewer interaction.

@deesbasement

Manchester Foodie

@manchester.foodie

Sharing the best spots across Manchester, Liverpool & Cheshire foodiesinmcr@gmail.com 💌

36.1k

Followers

27%

Dessert & Bakery

1.5k

Posts

Reel

A short, aesthetic montage showcasing an afternoon tea service at The Rex Hotel in Manchester. The video features shots of the hotel exterior, the dining area with city views, and close-ups of the tea, scones, sandwiches, and pastries.

@manchester.foodie

Post

A high-quality, well-lit shot of a brunch spread at a restaurant, featuring a prominent dish of wild mushrooms on toast topped with hollandaise, alongside other brunch items.

@manchester.foodie

Kendra Groves

@kendragrovess

🍽️ Foodie content creator 🌈 Tiktok-Kendra Groves(280K+) 👩🏼‍🍳 Baker/ Recipe developer/freelance creator 🐝 Manchester

36.0k

Followers

44%

Dessert & Bakery

4.9k

Posts

Reel

A vlogger visits the new storefront of Horangi in Manchester, showcasing their unique Korean-inspired cookies and matcha drinks.

@kendragrovess

Reel

A vibrant vlog-style review of Smaak, a new Dutch restaurant in Manchester. The video features a variety of Dutch specialties including freshly made stroopwafels, bitterballen, burgers, and cocktails. It combines close-up food shots, behind-the-scenes glimpses of the kitchen equipment, and the creator's genuine reactions to the food.

@kendragrovess

abufoodreview

@abufoodreview

📱POV Content Creator 🤌 Honest Reviews With Honest Feedback 📩abufoodreview@gmail.com

35k

Followers

29%

Dessert & Bakery

341

Posts

TikTok

A creator reviews a tall soft-serve ice cream from Kabul Ice Cream in West Ealing, discussing the mango and pistachio flavours, the texture, and the affordable price point while walking around the venue.

@abufoodreview

TikTok

A candid review of a new Egyptian dessert shop in East London, where the creator provides detailed, constructive feedback on the texture and quality of various desserts, including Kunafa, mango cake, and rice pudding.

@abufoodreview

Amber Ojak | Food & Travel Blogger

@edible_in_edinburgh

Food | Home | Lifestyle | Travel 📸 Social Media Manager & Photographer @everythinginedinburgh 💌 edible_in_edinburgh@hotmail.com

34.3k

Followers

22%

Dessert & Bakery

1.3k

Posts

Post

A photo of a bakery display case filled with various pastries, with a large text overlay promoting Edinburgh food spots.

@edible_in_edinburgh

Post

A close-up, high-quality shot of a layered chocolate cake, presented as part of an afternoon tea recommendation list. The image is overlaid with a screenshot of a mobile 'Notes' app, which serves as the title card for the content.

@edible_in_edinburgh

Carla From Rio | Runner • Vegan • London

@carlafromrio

🌱 Vegan eats + 🏃🏾‍♀️ Runner 🔪 Founder @casadeifoods 🏅 Next race: Berlin Marathon 🇧🇷 Brazil made 📍London

32.7k

Followers

46%

Dessert & Bakery

395

Posts

Reel

A short-form video review of Utter Waffle in London, featuring a variety of vegan and gluten-free brunch dishes including fried chick'n waffles, loaded hash stack, and French toast. The video highlights the cosy interior, the dog-friendly policy, and the overall dining experience.

@carlafromrio

Reel

A vlog-style review of a vegan-friendly bakery and cafe in London, showcasing a variety of pastries, coffee, and the cozy interior.

@carlafromrio

Stuart Deeley

@stuart_deeley

Masterchef 🏆 2019 Executive Chef of The Warwick at Mallory Court @natasha_deeley👫 Dad to Jack, Paisley-Grace and Esme❤

29.7k

Followers

22%

Dessert & Bakery

661

Posts

Reel

A serene, slow-paced video showcasing an afternoon tea service set in a lush garden. The footage highlights the tiered stand with sandwiches, macarons, and tarts, accompanied by Pimm's, emphasizing a quintessentially British summer atmosphere.

@stuart_deeley

Reel

A short, slow-motion video showcasing a Cherry Bakewell Baked Alaska dessert being served and cut open in an outdoor garden setting.

@stuart_deeley

Lydia Pettet

@lydeatsfood

🍝 Best of Bedfordshire | Food | Things to do | Travel 📸 For your business @lydmakescontent 💌 Want to work with me? Link below👇

27.4k

Followers

35%

Dessert & Bakery

679

Posts

Reel

A short video showcasing a local egg vending machine in Bedford, followed by a visit to a nearby coffee shop, No. 7 Coffee House, to enjoy matcha, sandwiches, and cake.

@lydeatsfood

Reel

A short, first-person tour of 'The Ice Cube' at Riverside Dairy, a self-service ice cream shop in Bedfordshire. The video highlights the variety of ice cream and sorbet flavours available, the payment process, and the outdoor seating area.

@lydeatsfood

yasmin johal

@yasminjohalx

🧚🏾‍♀️ cool mum life + vegan eats 🍉 travel, films, books 🌿 sheffield forever 💌 yasminjohalx@gmail.com

27.4k

Followers

33%

Dessert & Bakery

1.7k

Posts

Reel

The creator visits Best Boy Bagels and Forge Bakehouse in Sheffield as part of a vegan guide series. The video features close-ups of various bagels, pastries, and coffee, along with shots of the venue interiors and the creator trying the food.

@yasminjohalx

Reel

A fast-paced, engaging listicle video featuring three popular sweet treat spots in Sheffield: Lovely Rita's, Eve's Bakery, and Pom Kitchen. The creator guides the viewer through each venue, highlighting specific pastries, doughnuts, and creative iced drinks, emphasizing the quality and aesthetic appeal of the offerings.

@yasminjohalx

Lilian. London Travel & Food Content Creator

@littletravelgirl

💡London’s New Finds | Food Reviews | Travel Inspo 📮lilianfootprints@gmail.com 📹YouTube: Lilian’s Footprints

27.3k

Followers

24%

Dessert & Bakery

2.0k

Posts

Reel

A review of Kawan by Uncle Roger in London, showcasing the interior, menu, and specific dishes like fried rice, seafood pot, and a blue Milo dessert.

@littletravelgirl

Reel

A short, engaging video documenting a visit to a limited-time Thai dessert pop-up in Mayfair, London. The creator showcases the preparation of pandan coconut crepes and a specialty coconut matcha drink, providing a clear overview of the menu items available.

@littletravelgirl

THE LONDON FOOD FLIRT🍴Nicola

@thelondonfoodflirt

📍 Best London Restaurants 🏡 Easy Homemade Recipes 💌 Nicola.LondonFoodFlirt@hotmail.com #thelondonfoodflirt

26.8k

Followers

25%

Dessert & Bakery

1.1k

Posts

Reel

A fast-paced, music-synced montage showcasing a variety of Turkish dishes at Lokal London, including octopus, lamb chops, and baklava.

@thelondonfoodflirt

Reel

A short, aesthetic montage featuring various brunch dishes and coffee preparation at a cafe. The video highlights the quality of the food and drink through close-up shots and quick, rhythmic cuts.

@thelondonfoodflirt

United Kingdom Dessert & Bakery Creators with 5K-25K Followers

London Restaurants with Jenny

@somelikeitldn

Weekly London food recommendations 🍡🍵 Hidden gems, brunch, desserts & more All views are my own🪽 DClinPsy @ucl 💌 somelikeitldn@gmail.com

22.4k

Followers

54%

Dessert & Bakery

852

Posts

Reel

A short, energetic video tour of a limited-time Grogu-themed pop-up cafe in Shoreditch, London. The video highlights the themed drinks, snacks, and interactive elements like a claw machine and photo booth, encouraging viewers to visit before it closes.

@somelikeitldn

Reel

A video showcasing a Pastel de Nata masterclass at Santa Nata in Battersea, detailing the process from scratch to the final product.

@somelikeitldn

NEWCASTLE FOODIE | Kate 🌸

@baitwithkate

🗺️ Best of the North East 🥐 Food | 🎒Travel | 🪩 Good times 📲 Baitwithkate@gmail.com 🖤 @becomesocial.ncl & @weddingcontentbykate

21.8k

Followers

40%

Dessert & Bakery

966

Posts

Reel

A vlog-style video showcasing a visit to Little Cosmo, an all-you-can-eat buffet restaurant. The video features shots of the entrance, the various food stations, the plating of dishes like duck pancakes and ribs, and the dessert section including a chocolate fountain and ice cream.

@baitwithkate

Reel

A montage of food and drink items at Cafe 21 in Fenwick, featuring close-ups of cakes, a profiterole with chocolate sauce, coffee, and champagne.

@baitwithkate

Kathy in London 🇬🇧

@food_stoppp

London dining & beautiful stays Food • Hotels • UGC 📍 London | UK + Europe ✈️ Travel @ppys_album 💌 Collaborations please DM

21.7k

Followers

50%

Dessert & Bakery

2.6k

Posts

Reel

A short, aesthetic montage showcasing the interior and pastry selection of Fred Bakery in London, featuring close-ups of croissants, sandwiches, and coffee.

@food_stoppp

Reel

@food_stoppp

Brunch at One Food Blogger

@brunch.at.one

All things BRUNCH and more, foodie at heart! Follow for original content and honest reviews 🥞🍳🧇🥓🧁🍩☕️🥑👩🏽‍🍳 📩 DM for collabs

21.5k

Followers

21%

Dessert & Bakery

967

Posts

Reel

A short, punchy review of Frankie's Bakery in Chiswick, London. The video features a queue outside the shop, a look at the display case, and close-ups of various pastries and sandwiches, including a cinnamon bun and a cruffin, accompanied by a voiceover review.

@brunch.at.one

Reel

A short, honest review of the Magnolia Bakery pop-up in London. The creator documents their experience queuing for 30 minutes to try the famous banana pudding and a sticky toffee pudding, ultimately concluding that while the dessert is nostalgic and delicious, the queue and price point make it not worth the effort.

@brunch.at.one

Chris Grundy

@the_liverpool_foodie

Food & Travel / Theatre & Events Email or DM for Collaborations 📍Liverpool Views are my own

21.2k

Followers

24%

Dessert & Bakery

1.1k

Posts

Reel

The video features a creator visiting 'The Big Bakes' in Liverpool, an immersive baking experience. The creator walks the viewer through the process of entering the tent, following instructions, baking a cake, and the final judging. It highlights the fun, interactive nature of the activity.

@the_liverpool_foodie

Reel

The creator visits Valerie's Coffee, a cafe located inside the Tony Almond garden centre in Waterloo. The video features a tour of the retail space followed by a review of several menu items, including a Full English breakfast, a Croque Monsieur, a chicken Caesar salad, and various cakes.

@the_liverpool_foodie

Adam | MadzHungryBelly

@madzhungrybelly

🍴 sharing banging food since 2017 with a bit of dad life in between ✉️ adammaddock@hotmail.co.uk 📍 London

20.8k

Followers

28%

Dessert & Bakery

377

Posts

TikTok

A short, punchy video showcasing a unique cheese conveyor belt restaurant in London. The creator highlights the experience of picking plates off the belt and reviews specific items, including a standout whipped goat's cheese doughnut.

@madzhungrybelly

TikTok

A review of Empire Empire, a disco-themed Indian restaurant in Notting Hill, London, showcasing various dishes including kebabs, chicken malai tikka, lamb shank biryani, and desserts.

@madzhungrybelly

Littlefoodblogger

@littlefoodblogger

📍 Based in Coventry, Everywhere Else Too 🌸 Tamil girl who loves to eat Tiktok: @littlefoodblogger

20.5k

Followers

44%

Dessert & Bakery

270

Posts

Reel

@littlefoodblogger

Reel

A short, aesthetic video showcasing two iced lattes and a selection of pastries at Rüh Pâtisserie in Coventry. The video features close-up shots of the drinks and the display case, with text overlays identifying the items.

@littlefoodblogger

Jelena | UGC & Content Creator

@into.trends

Jelena Fairweather 📩 into.trends@hotmail.com MasterChef 2019 📍Top 10 Food Photographers - Manchester

20.0k

Followers

41%

Dessert & Bakery

3.5k

Posts

Reel

A creator documents her visit to a Batiste hair salon takeover event, showcasing the hair styling services, branded drinks, and product displays.

@into.trends

Post

A high-quality, visually appealing image of a carrot cake cupcake topped with cream cheese frosting and chopped pecans, set on a white plate. The image is clean, well-lit, and professionally composed, though it exhibits characteristics typical of AI-generated imagery.

@into.trends

TheTopLifestyle ~ London & Melbourne Food Finds

@the.top.lifestyle

✌🏽Vegetarian Sisters @jenna_top & @kaylee_top 📍London, UK & Melb, AU 📧DM or Email for a collab TikTok ~ @the.top.lifestyle

19.8k

Followers

50%

Dessert & Bakery

1.6k

Posts

Reel

A promotional video for 'Sushi Pops' in London, featuring a unique sushi-in-a-tube concept. The video highlights the ordering process at a kiosk, the variety of options including a limited-time Wimbledon-themed dessert sushi, and provides a discount code for viewers.

@the.top.lifestyle

Reel

A montage showing the process of creating a custom frozen yogurt bowl at Yochi, featuring various yogurt flavors and a wide selection of toppings, sauces, and garnishes.

@the.top.lifestyle

Olivia McHale - North East food & lifestyle

@thenorthernist

⭐️ Helping Teessiders & tourists find places to eat & explore 🍕 Food 🎟️ Things to do 🛍️ Shopping local ✈️ Travel ⛺️ Staycations ⭐️ DM me for a chinwag

19.6k

Followers

25%

Dessert & Bakery

1.4k

Posts

Reel

The video provides a comprehensive tour of the shepherd's huts and the on-site restaurant at Gisborough Hall. It showcases the luxurious amenities of the huts, including the stargazing roof, roll-top bath, and private hot tub, while also highlighting the high-quality dining experience at Chaloner's Restaurant, featuring dishes like French onion soup and rhubarb cheesecake.

@thenorthernist

Reel

A short, aesthetic montage showcasing the interior of a coffee shop and their monthly special banoffee cinnamon bun.

@thenorthernist

London food guide

@rated_food

🍰🍔🍕🍩🍜🥟🍟🍓 Email: helloratedfood@gmail.com

18.5k

Followers

41%

Dessert & Bakery

1.2k

Posts

Reel

A review of Puffy, a cookie shop in London, exploring the shop's origin story, menu, and the quality of their cookies.

@rated_food

Reel

A short, aesthetic video showcasing the interior and products of a tea house in Covent Garden. The footage includes shots of the tea room, tea being poured, and a selection of cakes, set to music with text overlays.

@rated_food

Katherine

@katieeemaeee

🌏📍 canuck in #london 🇨🇦🇬🇧 🥐☕️ brb running for pastry 💖✨ the greatest privilege is to be yourself

17.9k

Followers

24%

Dessert & Bakery

1.2k

Posts

Post

A high-quality, close-up shot of two gourmet donuts and two iced matcha lattes served on a branded tray at Donutelier. The image focuses on the vibrant colors and textures of the pastries and drinks, highlighting the aesthetic appeal of the products.

@katieeemaeee

Post

A close-up, handheld shot of a birthday cake-themed cinnamon bun topped with white icing and rainbow sprinkles, held against a backdrop of green foliage.

@katieeemaeee

LIFE & FORK | Everyday Eats & Bakes |

@_lifeandfork_

CHLOE Enjoy life, one forkful at a time… 🍴New recipes every week 📮lifeandfork@komi.group ♻️Seek permission to reshare content

17.9k

Followers

25%

Dessert & Bakery

653

Posts

Reel

A fast-paced, energetic recap of a cookie pop-up event featuring two creators. The video showcases the baking process, the stall setup, and the interaction with customers, highlighting the popularity of the product.

@_lifeandfork_

Post

A high-quality, close-up food photography shot capturing the 'pull' of a melted marshmallow inside a chocolate cookie. The lighting is bright and even, highlighting the texture of the melted marshmallow and the dark chocolate cookie, with a shallow depth of field that keeps the focus on the central action while providing context with other cookies in the background.

@_lifeandfork_

jenna | content creator

@imhungryinlondon

📍currently, china! hungry in london? let me put you on📍 🍣 | cheap eats + date night spots ✨ | fun things to do in ldn…+ travel 💌 | jenna@weardmgmt.com

17.6k

Followers

32%

Dessert & Bakery

386

Posts

Reel

The creator takes the viewer on a dessert crawl through London's Chinatown, visiting six different establishments: Chinatown Bakery, Sakurado, Hefaure, Mamasons, Tsujiri, and Bun House. Each stop features a quick shot of the exterior, the specific dessert being eaten, and a brief, enthusiastic review of the taste and texture.

@imhungryinlondon

Reel

A creator documents their experience at a croissant-making workshop at Comptoir Bakery School in Bermondsey, showcasing the step-by-step process from dough preparation to the final baked pastries.

@imhungryinlondon

bonniedefriesfood

@bonniedefriesfood

recipe developer + first time mum to Lucia ✉️ bonnie@thevta.com

17.4k

Followers

50%

Dessert & Bakery

Posts

TikTok

A family vlog documenting a rainy staycation at a holiday lodge in the Peak District, featuring cozy indoor moments, cooking, and a visit to a local bakery.

@bonniedefriesfood

TikTok

A high-quality recipe tutorial for an apricot and elderflower galette, presented as part of a Sunday self-care ritual. The video features clear, step-by-step visual instructions, a soothing voiceover, and an aesthetic, rustic kitchen setting.

@bonniedefriesfood

Eat with Radz 🤍

@eat_with_radz

🍽 Based in East Midlands, UK 🇬🇧📍 🍽 DM - Collaboration/Invite/AD 💌 🍽 Discount Codes - Link In Bio 🔗 #Food #Blogger #Leicester #Creator

17.2k

Followers

44%

Dessert & Bakery

495

Posts

Reel

@eat_with_radz

Reel

@eat_with_radz

Dine with Nadia

@dinewithnadia

🍽 London-based foodie serving you restaurant reviews 📧 dinewithnadia@gmail.com

17k

Followers

67%

Dessert & Bakery

179

Posts

TikTok

Two creators visit 'The Ice Cream Project' by Anya Hindmarch in London, a pop-up shop featuring unconventional ice cream flavors like sweetcorn, butter, stuffing, and cheese crackers. They taste test several options, providing honest reactions and ratings for each, encouraging viewers to visit for the unique experience.

@dinewithnadia

TikTok

A first-person review of 'Taq' in Notting Hill, featuring a tasting of various small plates including tacos, sides, and desserts. The creator ranks the tacos, providing a clear and engaging guide to the menu.

@dinewithnadia

Kelly Tadd & Adam | Haim & Awa - Scotland Food & Drink 🏴󠁧󠁢󠁳󠁣󠁴󠁿🍴

@haimandawa

🏴󠁧󠁢󠁳󠁣󠁴󠁿Adam & Kelly - Inverness 📍 🍴Showing you best spots in Scotland to Eat & Shop like a Local 👋🏻haimandawa@gmail.com ✉️

16.9k

Followers

25%

Dessert & Bakery

468

Posts

Reel

@haimandawa

Reel

A high-quality review of a Sunday Roast experience at a luxury hotel restaurant in the Scottish Highlands. The video features close-up shots of various courses, including starters, the main roast, and desserts, alongside glimpses of the venue's interior and the dining experience.

@haimandawa

TheSouthsideScrannerz

@thesouthsidescrannerz

Two loons looking for a no strings attached relationship with food and booze

16.5k

Followers

52%

Dessert & Bakery

544

Posts

TikTok

A short, punchy reel showcasing the opening of Thomsons coffee shop in Glasgow city centre. The video features quick cuts of the exterior, the interior decor, the menu, and close-ups of coffee and a cinnamon bun, providing a clear overview of the new venue.

@thesouthsidescrannerz

TikTok

A short, punchy video showcasing a decadent hot chocolate topped with a toasted marshmallow and a donut hole from Kitty's Donuts in Glasgow. The video features close-up shots of the drink and a quick pan of the donut display case.

@thesouthsidescrannerz

THE NORTHERN IRISH BLOGGER

@nifoodblogger

Honest food features - supporting local businesses & bringing some fun along the way :) follow for good fun , great craic & your next food adventure

16.4k

Followers

31%

Dessert & Bakery

512

Posts

TikTok

A video tour of The Cake Shed in Donaghadee, an honesty-box bakery. The creator explains how the payment system works and provides a detailed look at the various sweet treats available, including cupcakes, cookies, cake jars, and gluten-free options.

@nifoodblogger

TikTok

A short, first-person video showcasing a new self-serve acai bowl bar, highlighting the variety of toppings and additional dessert options like frozen yogurt and overnight oats available to customers.

@nifoodblogger

✨KAROLINA SMOK | Eat and Travel ✨

@scranwithsmok

📍 NORTH EAST & BEYOND 🍴 Food | Gym | Travel | Honest reviews 💌 scranwithsmok@outlook.com

15.7k

Followers

57%

Dessert & Bakery

465

Posts

Reel

A creator visits 'The Bandstand' in Newcastle's Exhibition Park, highlighting the venue's versatility from morning coffee and brunch to evening cocktails and pizza. The video features a tour of the space, close-ups of freshly made pizzas, small plates, and artisanal ice cream.

@scranwithsmok

Reel

A review of a new sandwich shop called Breadwin in Newcastle, featuring a tour of the venue, a look at the menu, and a taste test of their signature sandwiches, cereal milk latte, and cereal-filled doughnut.

@scranwithsmok

Zoe 💖| London Food & Fun

@hungry.buns

Helping you eat better & have more fun 📍London 🍣 🍵💖💃🏽 UGC creator 💌Hungrybuns.foodie@gmail.com

15.2k

Followers

50%

Dessert & Bakery

327

Posts

TikTok

A promotional video featuring a visit to JOIA in Battersea, highlighting the lunch set menu, the restaurant's interior, the view of Battersea Power Station, and the benefits of booking via OpenTable.

@hungry.buns

TikTok

The creator surprises her friend with a personalized bento cake and cupcakes from Fastest Cakes UK to celebrate his new self-employed status. The video documents the process of ordering, the delivery, and the friend's reaction in a park.

@hungry.buns

𝑪𝒂𝒔𝒔𝒊𝒆

@manicmumdaysnortheast

Travel ✈️food🍝 Theatre 🎭 books 📚 Staycations, spa lover! ❤️ NE Teesside based authentic content creator manicmumdaysevents@gmail.com

14.4k

Followers

18%

Dessert & Bakery

1.3k

Posts

Reel

A short promotional video for Patisserie Gabriella, featuring a tour of the shop exterior and interior, a display of individual cakes, and a demonstration of the packaging process.

@manicmumdaysnortheast

Reel

A detailed tour of Lumley Castle, highlighting its historic architecture, luxurious rooms, and dining options. The video provides a walkthrough of the property, including the restaurant and bedroom, while sharing some of the castle's ghost stories.

@manicmumdaysnortheast

𝐒𝐡𝐚𝐡𝐧𝐚𝐳🍉

@littlefoodtraveller

📍𝙻𝚘𝚗𝚍𝚘𝚗 🇧🇩🇵🇸 •Food,Travel & Lifestyle •DM for Collabs @qamaribakehouse 🍫 @mrnagaofficial 🌶️ @thecakeryco 🎂 @luxebloomsco 💐

14.3k

Followers

67%

Dessert & Bakery

Posts

Reel

A montage video showcasing the interior, food, and drinks at Tarshish, a rooftop restaurant. The video features various dishes including bao buns, skewers, and a dessert, alongside shots of the venue's decor and sunset views.

@littlefoodtraveller

Post

A high-angle, well-lit shot of a square brownie slab presented in a white takeaway box. The brownie is decorated with a neat chocolate drizzle and gold and silver sprinkles, featuring a central 'Ramadan Kareem' topper.

@littlefoodtraveller

CraveWithMia

@cravewithmia

🍸 Food meets glam ✨Every bite tells a story 🌎Honest reviews • Chic vibes • Global cravings 🇩🇪🇧🇩🇮🇹 Follow me on IG👇🏼

14.1k

Followers

83%

Dessert & Bakery

104

Posts

TikTok

A creator visits the Magnolia Bakery pop-up at Cafe Ciel in Raffles London to try their viral banana pudding. The video features the creator tasting the dessert, showing the stall, and highlighting the queue, effectively building hype around the limited-time offering.

@cravewithmia

TikTok

A short, energetic taste test video featuring a creator visiting Snowflake Gelato in London to compare different gelato flavours, specifically a peach-shaped gelato and a chocolate-covered gelato bar.

@cravewithmia

Daniel | Elevated Everyday Food

@daniel_johneats

Simple recipes worth making · Spots worth visiting 🥐🍳 New recipes weekly 📍London & Hertfordshire Save something for later. 📧danieljohneats@gmail.com

13.6k

Followers

26%

Dessert & Bakery

939

Posts

Reel

The video features a montage of various pastries, breads, and cakes in a display case at Jolene bakery, followed by a shot of the creator eating a pastry and drinking coffee, set to music with text overlays.

@daniel_johneats

Reel

A short, relaxed video showcasing a visit to a bakery, featuring a pan of the pastry display and the creator enjoying a coffee and pastry.

@daniel_johneats

United Kingdom Dessert & Bakery Creators with Under 5K Followers

Charlotte | Food & Drink | Lifestyle | Travel

@thetipsysuffolkfoodie

🍴 Food • Lifestyle • Travel 🌎 East Anglia & Beyond 📸 Honest Reviews + Tasty Recipes 📧 Charlotte@tipsysuffolkfoodie.uk

4.9k

Followers

29%

Dessert & Bakery

358

Posts

Post

A high-quality, well-lit photograph of a custom-made, golf-themed engagement cake. The cake features a fondant putting green, a sand bunker, a golf bag with clubs, and the text 'Just Engaged' with the couple's initials on the flag.

@thetipsysuffolkfoodie

Post

A high-quality, intimate shot capturing a celebratory dessert plate featuring chocolates and berries with 'Congratulations' written in chocolate sauce, accompanied by a hand displaying an engagement ring. The warm, ambient lighting and clean composition effectively convey a special, romantic occasion at a high-end venue.

@thetipsysuffolkfoodie

ℛℴ𝒹𝓃ℯ𝓎𝓈ℛℯ𝓃𝒹ℯ𝓏𝓋ℴ𝓊𝓈𝓈

@rodneysrendezvouss

Dining, Hotspots & Adventures 😶‍🌫️ TikTok -https://vm.tiktok.com/ZMLPm12oL/ ✉️ For Collabs/Invites Dm or Email

4.9k

Followers

50%

Dessert & Bakery

262

Posts

Reel

The creator visits NAC restaurant in London to review their signature cookie dough dessert topped with ice cream and frosted flakes. The video features the creator's personal reaction, shots of the food, and glimpses of the restaurant's interior and exterior.

@rodneysrendezvouss

Reel

A vlog-style review of a Mexican cafe in London, specifically highlighting their unique 'Apple Pie Churrominis' dessert.

@rodneysrendezvouss

The Bristol Foodie

@thebristolfoodie

4.9k

Followers

50%

Dessert & Bakery

1.1k

Posts

Reel

A short, engaging review of a burger restaurant called Milk Bun, featuring close-up shots of smash burgers, fries with cheese sauce, deep-fried pickles, and a cookie ice cream sandwich. The video captures the casual dining experience and the appetizing nature of the food.

@thebristolfoodie

Reel

This video provides a quick, first-person perspective on the opening weekend of a new Salcombe Dairy ice cream parlour in Clifton, Bristol. It documents the queue, the menu options, the scooping process, and the final product, offering a candid look at the experience.

@thebristolfoodie

MCR connected

@mcrconnected

4.8k

Followers

52%

Dessert & Bakery

335

Posts

Reel

A review of a drive-thru dessert shop in Oldham, featuring a variety of indulgent treats like brownies, donuts, and milkshakes, highlighting the convenience and quality of the experience.

@mcrconnected

Reel

A review of Kouba, a new Lebanese restaurant in Manchester, featuring a tour of the interior, a look at the mocktail and coffee menu, and a tasting of various mezze, main courses, and dessert.

@mcrconnected

Farhana D

@food_with_farhana

🍽️Food 📝reviews🧑‍🍳Recipes UGC حلال 📍Based in w. Yorkshire 📩 DM for collabs/invites/events/PR Walks 🥾/travel ✈️/life♥️

4.8k

Followers

50%

Dessert & Bakery

1.3k

Posts

Reel

A short, visually-focused montage showing the preparation of soft-serve ice cream desserts at Berries King of Shakes, featuring various toppings like sauces and crushed biscuits.

@food_with_farhana

Reel

A recap of a charity cake decorating workshop and lunch event, showcasing the bento cakes created by attendees and the meal served.

@food_with_farhana

Scoff Menu

@scoff.menu

🌮 Championing local independents 🇬🇧 Northamptonshire 🍳 Home cook ideas 🥗 Balanced, sustainable

4.7k

Followers

27%

Dessert & Bakery

756

Posts

Reel

A short montage showcasing the exterior, menu, and various food items at Fran's Bakehouse, including pastries, sausage rolls, and bagels.

@scoff.menu

Reel

A montage video showcasing an afternoon tea service at The Castle Ashby Tearooms, featuring close-ups of the savory and sweet items, as well as shots of the venue's garden and interior, including a dedicated kids' play area.

@scoff.menu

RABIAH S.

@_.awanderingsoul

halal food • travel • lifestyle ✨ 📍leicester, uk | 🌍 16/195 countries kpop • kdrama • cdrama 🎬 💌 dm/email for collabs

4.7k

Followers

36%

Dessert & Bakery

1.4k

Posts

Reel

A short video review of the Public & Plants cafe in Leicester, featuring shots of the interior, the pastry display, and close-ups of the crookie and pistachio croissant.

@_.awanderingsoul

Reel

A montage video showcasing a pop-up event at Sakur Studios, featuring various food and drink vendors including Baiskeli Roasts, The Brownie Stack, Tease Events, and Moments by A&A.

@_.awanderingsoul

Luxuryafternoontea

@luxuryafternoontea

Digital Creator - Let’s explore the world together 🫖☕️ 📸 🌎✈️ #fashion#cofee#travel DM for collabs & Invites 💕

4.7k

Followers

54%

Dessert & Bakery

477

Posts

Reel

A montage of dessert products at Chocofay, featuring a chocolate fountain, fresh strawberries, Basque cheesecake, and layered dessert cups. The video focuses on the preparation and visual appeal of the sweets within a shopping centre kiosk setting.

@luxuryafternoontea

Reel

A short video showcasing the LÂM Bakery pop-up at Selfridges, featuring specialty coffee, Middle Eastern-inspired French pastries, and a selection of retail items like jewelry and clothing.

@luxuryafternoontea

أنيسة +فاطمة

@twins.traveldiaryy

Food | Travel | Lifestyle 💌dm for pr / collabs [180k+ views IG] 🎶@twins.traveldiaryy on tiktok [90k+ likes]

4.4k

Followers

42%

Dessert & Bakery

193

Posts

Reel

A fast-paced, energetic tour of Newham Food Village in Green Street, highlighting the diverse range of Asian street food stalls, refreshing drinks, and desserts available in an outdoor setting.

@twins.traveldiaryy

Reel

A high-quality, visually focused montage showcasing the premium steakhouse offerings and elegant interior of AVA Grill. The video features slow-motion close-ups of various dishes, including steaks, grilled prawns, and desserts, alongside shots of the restaurant's modern, spacious dining area.

@twins.traveldiaryy

Gee

@gee__eats

🌍 Restaurant recommendations and home cooking 💌 gee.eats99@gmail.com 📍South West London

4.2k

Followers

33%

Dessert & Bakery

395

Posts

Reel

A creator visits a Mexican restaurant called Mestizo to promote their 'Mestizo Mondays' offer, where items starting with the letter 'M' are 50% off. The video features a variety of margaritas, guacamole, a lamb shank dish, and churros, showcasing the venue's atmosphere and menu.

@gee__eats

Post

A clean, overhead shot of two pastries in takeaway boxes resting on a green metal bench, captured during a Central London bakery crawl. The lighting is bright and natural, highlighting the textures of the pastries.

@gee__eats

Lauren | Food, Travel & Lifestyle 🌻

@ooh_she_tasty

• food, travel & lifestyle blogger 📷 🌍 • glasgow/ west lothian/ edinburgh based📍🏴󠁧󠁢󠁳󠁣󠁴󠁿 • dm for collabs/invites📩

4.2k

Followers

36%

Dessert & Bakery

702

Posts

Reel

A short, montage-style video showcasing Ems & Co. pastry shop in Crieff, featuring exterior shots, the window display, the interior menu, and close-ups of various pastries.

@ooh_she_tasty

Post

A four-panel collage showcasing various local businesses in Grantown-on-Spey, including wooden carvings, pastries, and artisanal ceramics.

@ooh_she_tasty

Mat | London Foodie 🧋🍵🍰

@myfoodcomadiary

🤤 Sharing the best eats that are worth the calories! 👑 King of 🧋Tea 🍵 Matcha 🍰 Bakeries 📌 London 💌 DM for Collab/UGC! 📸 Main: @mattconnect

4.1k

Followers

50%

Dessert & Bakery

873

Posts

Reel

A food vlogger visits Imm-Aroy, a Thai street food restaurant in London, showcasing a variety of dishes including boat noodles, kua gai, and their signature mango sticky rice.

@myfoodcomadiary

Reel

A short, engaging video showcasing a visit to Gelatone in London, highlighting the creamy texture of their authentic Italian gelato and a unique olive oil topping option.

@myfoodcomadiary

Liv 📍Leeds foodie

@eatwith.liv

Leeds and all the other places in between 💌 dm for invites / collabs 💌

4.1k

Followers

22%

Dessert & Bakery

151

Posts

Post

A high-quality, well-lit food photography shot featuring indulgent French toast dishes and a hot chocolate, likely taken at a brunch venue. The focus is sharp on the foreground plate, highlighting the textures of the toppings, while the background elements provide context without distracting from the main subject.

@eatwith.liv

Post

A bright, inviting shot of a table spread at a rooftop venue, featuring a main course, a side dish, and cocktails, capturing a relaxed dining atmosphere.

@eatwith.liv

Cristiana Ferrauti

@curiosicri

Comms consultant @lotuslandagency Food & Theatre writer Photographer | Digital editor @theupcoming Coffee addict with a soft spot for chocolate

4.0k

Followers

40%

Dessert & Bakery

463

Posts

Post

A high-quality, close-up shot of a 'Romeu e Julieta' dessert (guava and cheese sandwich) served on an elegant, patterned plate. The image captures the delicate, aerated texture of the cheese filling and the crisp, fluted edges of the biscuit, highlighting the refined presentation typical of a fine dining tasting menu.

@curiosicri

Post

A high-end, top-down shot of a signature baba dessert with cherry sorbet, presented on an artistic, textured ceramic plate. The composition is clean and professional, highlighting the vibrant colours of the dish against a neutral background.

@curiosicri

Foodinleicester

@foodinleicester

An explorer of food all over Leicester. DM for Invites & Collabs 📷 😊

4.0k

Followers

46%

Dessert & Bakery

329

Posts

Reel

@foodinleicester

Reel

The video provides a tour of the menu at Aroma Cafe, highlighting their paratha rolls, various indulgent cookies, and a pistachio tiramisu latte. It uses a mix of close-up food shots and menu displays to entice viewers.

@foodinleicester

𝐇𝐅𝐋 🍔 | UGC | MARKETING

@halal.foodlovers

ᴇᴀᴛ ᴡᴇʟʟ, ᴘʀᴀʏ ᴇᴀꜱʏ - ʜꜰʟ 📍 ʏᴏʀᴋꜱʜɪʀᴇ & ʙᴇʏᴏɴᴅ 💼 ʀᴇᴠɪᴇᴡꜱ | ɴᴇᴡ ʟᴀᴜɴᴄʜᴇꜱ | ꜰᴏᴏᴅ ꜰɪɴᴅꜱ 📥 ᴄᴏʟʟᴀʙᴏʀᴀᴛᴇ ✨ ʜᴇʟᴘɪɴɢ ʙʀᴀɴᴅꜱ ʀᴇᴀᴄʜ ᴛʜᴇ ᴄᴏᴍᴍᴜɴɪᴛʏ

4.0k

Followers

79%

Dessert & Bakery

240

Posts

Reel

A promotional video for a smokehouse restaurant in Blackburn, featuring close-up shots of a large meat platter, a double-patty burger, chicken tenders, mocktails, and dessert. The video uses a voiceover to describe the food and includes text overlays to highlight key dishes and the venue's location.

@halal.foodlovers

Reel

A short, punchy review of The Baker Boy in Heckmondwike, focusing on their signature San Sebastian cheesecakes and viral Matilda cakes. The video uses close-up shots to demonstrate the texture and creaminess of the desserts, accompanied by a voiceover and text overlays.

@halal.foodlovers

heyitsmefoody

@heyitsmefoody

🌶Navigating 20s in London with food! ✉️ heyitsmefoody@gmail.com (PR/Invites/Collabs) 📷UGC

4.0k

Followers

30%

Dessert & Bakery

338

Posts

Reel

A short, energetic video showcasing a visit to After School Cookie Club, highlighting their plant-based, large, filled cookies and matcha latte.

@heyitsmefoody

Reel

A short, fast-paced video showcasing a small, independent matcha shop in London. The creator displays various matcha-based drinks and soft serve ice cream, highlighting the menu and the shop's exterior.

@heyitsmefoody

Olivia | North East Foodie🍉

@livlaughscran

Just your local food loving bestie🌮🍣🍒🍵 Dm for collabs/invites💌 @oliviarosegiles

3.8k

Followers

60%

Dessert & Bakery

425

Posts

Reel

A short, energetic review of Notch Americano in Durham, featuring a variety of dishes including pasta, arancini, chicken wings, and desserts, alongside cocktails. The video uses a handheld vlog style to showcase the venue's interior and food offerings.

@livlaughscran

Reel

A mother-daughter outing featuring an afternoon tea experience at Mother Mercy, located within a department store. The video highlights the bottomless cocktail offering served in teapots and a selection of cakes, including red velvet, choux buns, and blueberry cheesecake.

@livlaughscran

Edinb.urghfoodie/ Food/ lifestyle content creator 🌼

@_billies_food_blog

Edinb.urghfoodie 🌸Just a girl sharing 🍓good food, travel moments & little life joys 🤍 📍Edinburgh/Scotland DM for collabs ⬇️

3.8k

Followers

50%

Dessert & Bakery

407

Posts

Reel

A group of friends visits a drive-thru dessert venue in Glasgow, showcasing the exterior, a punch-bag game, and a variety of indulgent desserts including milkshakes, a munchie box, cheesecake, and a croissant.

@_billies_food_blog

Reel

A short vlog-style review of The Bonnie Barista, featuring a tour of the cafe's interior, a look at their pastry selection, and a taste test of their strawberry and cream matcha.

@_billies_food_blog

Thyme-Two Eat

@thymetwo.eat

Finding you the best food spots at the right thyme 🍉 📍 Manchester & Beyond 📨 DM for PR/Reposts 📸 Professional photography ~ @thymetwo.shoot

3.7k

Followers

31%

Dessert & Bakery

255

Posts

Reel

A short, punchy video showcasing a variety of desserts from a food truck, including mango ice cream, donuts, and chocolate-covered cakes.

@thymetwo.eat

Reel

A montage of various dishes including steak and eggs, crispy chicken noodles, Kinder pancakes, and Biscoff French toast, accompanied by cocktails.

@thymetwo.eat

Halal Tyne Foodie

@halaltynefoodie

• Food Blogger, Food Lover and Food Reviewer 🚀• • DM for Collabs, Reviews & Invites 💌• • 📍NCL & Beyond 🇬🇧 • • حلال •

3.7k

Followers

46%

Dessert & Bakery

391

Posts

Reel

A montage-style video showcasing a variety of Turkish dishes and drinks at a restaurant called KÖZLE. The video features close-up shots of mezze, a large mixed grill platter, and a dessert selection, accompanied by background music.

@halaltynefoodie

Reel

A video showcasing a visit to Alnwick Gardens, featuring scenic shots of the grounds, fountains, and bamboo labyrinth, followed by a sequence of an afternoon tea service at the Pavilion Cafe.

@halaltynefoodie

Dani Dimitrova

@danidimitrova1

Traveller, storyteller, Londoner

3.7k

Followers

44%

Dessert & Bakery

1.3k

Posts

TikTok

A day-in-the-life vlog featuring various stops across London, including a cookie shop, coffee chain, salad bar, hair salon, and pilates studio.

@danidimitrova1

TikTok

A candid, lifestyle-focused shot of two friends holding up a ham and cheese croissant in a cafe setting, featuring text overlay encouraging a bakery date.

@danidimitrova1

Sammy | Derby/ Nottingham/ Midlands Foodie

@eatwithsjh

📍 Derbyshire, Nottingham & beyond 🍴 Sharing my favourite spots 🍕 Restaurants, desserts and cocktail trips

3.6k

Followers

27%

Dessert & Bakery

142

Posts

Post

A bright, golden-hour shot of two hands holding a cocktail and a milkshake at Bluebell Dairy, with a playground in the background.

@eatwithsjh

Post

A close-up, eye-level shot of two elaborate 'freakshakes' served on slate boards, featuring whipped cream, brownies, and various chocolate bars, set against a rustic wooden wall background.

@eatwithsjh

helinlovesfood

@helinlovesfood

phone eats first 🌞

3.5k

Followers

67%

Dessert & Bakery

503

Posts

Reel

A short, aesthetic montage capturing a sunny day in Didsbury, featuring visits to a local bakery and a coffee stall, interspersed with shots of local scenery and flowers.

@helinlovesfood

Reel

A short, static close-up video showing a gloved hand sprinkling crushed pistachios onto a square tiramisu dessert at a food stall.

@helinlovesfood

Sandra 🫒 Freelance UGC Creator

@storytime_london

📍London Food 🥢 Drinks 🍸 and pretty things My creative portfolio Let’s work together 💌

3.3k

Followers

58%

Dessert & Bakery

370

Posts

Reel

The video is a fast-paced review of Tower Bridge Collective, a food hall in London. The creator highlights the variety of cuisines available, showing off burgers, tacos, ramen, churros, and chocolate drinks. The video emphasizes the venue's location with a view of Tower Bridge and positions it as an ideal spot for groups with diverse food preferences.

@storytime_london

Reel

@storytime_london

Mariams reviews

@mariams_reviews

Finding the best halal spots, one bite at a time 🤌🏻 📍Leicester, UK Cafe’s | Restaurants | Desserts 💌 DM for collaborations

3.2k

Followers

46%

Dessert & Bakery

374

Posts

Reel

A short, aesthetic montage showcasing an afternoon tea service at Haute Dolci, featuring close-ups of the tiered stand, tea pouring, and interior decor.

@mariams_reviews

Reel

A short, focused video showcasing a slice of Dubai-style pistachio cheesecake being drizzled with chocolate sauce and topped with crispy kataifi. The video is a simple, aesthetic food shot with no venue context or creator presence.

@mariams_reviews

More United Kingdom Influencers

Discover other creator categories in United Kingdom

Dessert & Bakery Across the UK

Find dessert & bakery influencers in other cities

Edinburgh Dessert & Bakery Influencers Leicester Dessert & Bakery Influencers London Dessert & Bakery Influencers Manchester Dessert & Bakery Influencers

Food & Drink Across the UK

Explore our wider collection of food and drink influencers

What is a Dessert & Bakery influencer?

A Dessert & Bakery influencer is a creator who posts about desserts and baked goods, from patisserie and cakes to the best dessert spots on Instagram or TikTok. They range from a few thousand local followers to national reach, and brands work with them to get in front of people across the UK who already care about dessert & bakery.

How We Rank These Creators

We look at three things: recent content quality, reach, and how much of a creator's content is actually about dessert & bakery. The "Dessert & Bakery" figure is the share of their recent posts that met both.

Frequently Asked Questions

Who are the top Dessert & Bakery influencers across the UK? +

Matt Adlard (@mattadlard), meekothefoodie (@meekothefoodie) and Richard Makin (@schoolnightvegan) are among the top dessert & bakery creators across the UK right now. The full list below ranks 119 the UK creators, updated for 2026.

Why work with dessert & bakery influencers? +

Social is where people pick where to eat now. 58% of TikTok users have visited a restaurant after seeing it on the app, and 91% of UK hospitality brands already work with creators. You also get a stream of real content about your venue, which is the bit most teams struggle to keep up with.

See the stats, with sources

How much do the UK Dessert & Bakery influencers charge? +

Plenty of smaller creators work on a gifted basis, so a meal or an experience in exchange for content. For those who do charge, rates vary a lot depending on their following, engagement and what you need. Joli can provide rate cards for paid collaborations, based on a creator's following and typical rates in hospitality.

How do I find Dessert & Bakery influencers across the UK? +

Look for creators based across the UK who post about dessert & bakery regularly. The list below is a starting point. Joli can help with the rest, from checking a creator suits your venue to handling the booking.

How are these Dessert & Bakery influencers ranked? +

What is the difference between a micro and macro Dessert & Bakery influencer? +

Nano creators sit under 10k followers, micro between 10k and 100k, and macro above that. Smaller creators usually get better engagement, and plenty are happy to work on a gifted basis.

Are micro Dessert & Bakery influencers worth it for hospitality brands? +

For most venues, yes. Their engagement tends to be higher and their followers are more likely to be local to the area. A few local creators will usually do more for one site than a single big account with a national audience.

What is a Dessert & Bakery influencer? +

"Joli really is influencer marketing made simple — it's time efficient and easy to use. And as Joli is all about hospitality, we can rely on them to provide us with the right type of influencers"

Joe Hiscocks

Head of Marketing at Rocket Leisure

How it works

3 simple steps to get started

1. Launch a campaign

Describe your business or promotion, and connect with influencers who fit your food, location, and target audience.

2. Schedule visits

Check availability, book visits, and manage your calendar in the app. Invites and updates keep your team in the loop.

3. Track impact & results

Track performance—likes, reach, saves—and access all content in your digital gallery, ready when you need it.

Joli Connects to All Your Existing Tools

Automate your booking and payment workflows and access advanced social media insights

View All Integrations

Joli Powers Hospitality Brands of All Sizes, from Local Independents Through to National Chains.
All Across the UK.

360

Brands

Cities

79,961

Content generated

176,159,027

People reached