HOP, renowned in London for its quick-service authentic Vietnamese cuisine, faced the challenge of replicating its success in Manchester. Their aim was to maintain their values of fresh, fast and flavoursome food while launching in a brand new city.
To promote the new site, HOP partnered with local Manchester influencers through Joli. This collaboration enabled them to genuinely connect with the community, making their presence known and capturing the city's interest with content that truly represented HOP's iconic and vibrant brand.
HOP's innovative use of technology has already set a new benchmark of what it means to be a modern quick-service business. So it comes as no surprise they took full advantage of Joli's ability to send unique Vita Mojo voucher codes to influencers via the Joli platform. It's this commitment to innovative, tech-driven solutions that gives them an edge in such a competitive fast-paced industry.