How Nightcap promote their 11 brands all across the UK

Nightcap, the powerhouse behind 11 renowned nightlife brands such as Tonight Josephine, The Cocktail Club, Barrio, and more, encountered the challenge of authentically connecting with their audiences spread all across the UK.

With Joli’s platform, Nightcap seamlessly connected with content creators in London, Bristol, Manchester, Birmingham, and beyond. From bottomless brunch promotions to new site launches, each collaboration brought each venue’s unique vibe to life, captivating audiences nationwide.

The ease and efficiency of the platform totally changed how they approach influencer marketing. They save valuable time and resources and are able to track campaign performance across their entire estate, gaining valuable insights into audience engagement and campaign effectiveness.

This data-driven approach allows Nightcap to fine-tune their strategies fuel their success story across the UK’s vibrant nightlife landscape.

Joli has allowed us to easily connect with some incredible content creators who have showcased our brands in an authentic, creative and engaging manner to their audiences.

Using the platform is extremely easy, and it helps to save our marketing department so much time.

We have loved using the platform so far and are excited to see what’s to come!

— Aimee Knight, Content & Media Manager